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Topic
Updated Apr 27, 2026
WooCommerce

113 WooCommerce Surf gear Stores: Stats & Market Data (2026)

113 active WooCommerce stores fall into the Surf gear segment, with 34 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $50-$99 range. The leading categories are Sporting Goods, Apparel & Accessories, Arts & Entertainment. 62% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

62%
Social media
1%
Meta ads
57%
Contact info
Total Stores
113
Active WooCommerce stores
New (30d)
34
Newly added in the last 30 days
Avg. Products
3,065
Among 113 stores with catalog data
Avg. Price
$260
Among 108 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

34 17 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

34 new stores were added in the past 30 days — 30% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 15 · 13%
10-49 25 · 22%
50-199 24 · 21%
200-999 31 · 27%
1k-4.9k 12 · 11%
5k+ 6 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
30% coverage
Apparel & Accessories
20% coverage
Arts & Entertainment
6% coverage
Travel
3% coverage
Toys & Games
2% coverage
Electronics
1% coverage
Food & Beverages
1% coverage
Home & Garden
1% coverage
Vehicles & Parts
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 3,065 products per store. That's larger than the WooCommerce average of 1,092. The strongest country concentrations are Netherlands, Australia, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 15 · 14%
$25-$49 22 · 20%
$50-$99 23 · 21%
$100-$199 4 · 4%
$200-$499 23 · 21%
$500+ 21 · 19%
Store currencies
USD 43 EUR 39 AUD 10 BRL 4 GBP 4 CLP 2 ILS 2 NZD 2

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $260. That's below the WooCommerce average of $420.

Social media platforms

Instagram (57%), Facebook (56%), YouTube (23%).

Instagram
57%
Facebook
56%
YouTube
23%
Twitter / X
11%
TikTok
10%
LinkedIn
4%
Pinterest
2%

Social media adoption is strong at 62%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (19%), Facebook Pixel (16%).

Google Analytics
32%
Google Tag Manager
19%
Facebook Pixel
16%
Google Ads
12%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

16 products $1125 avg 1 ads
Toys & Games surf store surf gear
59 products $27 avg
Apparel & Accessories surf shop surfboard accessories
50 products $44 avg
Travel surf gear surf trips
329 products $82 avg
Apparel & Accessories surf camp surf apparel
7 products $696 avg
606 products $249 avg
Apparel & Accessories surf gear surf apparel
441 products $47 avg
254 products $43 avg
40 products $443 avg
Sporting Goods surfboards surf gear
167 products $65 avg
Apparel & Accessories surf gear kayak accessories
18 products $410 avg

Want the full dataset?

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FAQ

How many WooCommerce Surf gear stores are there?

We currently track 113 active WooCommerce stores in the Surf gear segment.

Are WooCommerce Surf gear stores growing?

Yes. In the last 30 days, 34 new stores were indexed in the Surf gear segment, showing a 30% monthly growth rate.

What is the average product price in WooCommerce Surf gear stores?

Among stores with pricing data, the average listed price is about $260, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.