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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

785 WooCommerce Wigs Stores: Stats & Market Data (2026)

785 active WooCommerce stores fall into the Wigs segment, with 296 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $100-$199 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Arts & Entertainment. 50% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

50%
Social media
1%
Meta ads
58%
Contact info
Total Stores
785
Active WooCommerce stores
New (30d)
296
Newly added in the last 30 days
Avg. Products
2,588
Among 784 stores with catalog data
Avg. Price
$270
Among 746 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

196 98 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

296 new stores were added in the past 30 days — 38% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 57 · 7%
10-49 274 · 35%
50-199 210 · 27%
200-999 125 · 16%
1k-4.9k 52 · 7%
5k+ 66 · 8%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
57% coverage
Beauty & Cosmetics
43% coverage
Arts & Entertainment
2% coverage
Celebrations & Gifts
1% coverage
Adult
1% coverage
Health
0% coverage
Toys & Games 2 Antiques & Collectibles 1 Books & Literature 1 Education & Courses 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 2,588 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,390. The strongest country concentrations are United Kingdom, Nigeria, South Africa.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 141 · 19%
$25-$49 75 · 10%
$50-$99 151 · 20%
$100-$199 175 · 23%
$200-$499 143 · 19%
$500+ 61 · 8%
Store currencies
USD 437 EUR 96 GBP 74 NGN 27 CAD 25 ZAR 24 AUD 16 INR 10

Among stores with pricing data, prices skew higher — the most common range is $100-$199, and the average listed price is $270. That's below the WooCommerce average of $423.

Social media platforms

Instagram (43%), Facebook (38%), YouTube (13%).

Instagram
43%
Facebook
38%
YouTube
13%
TikTok
11%
Twitter / X
8%
Pinterest
4%
LinkedIn
4%

Social media adoption is strong at 50%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (21%), Facebook Pixel (12%), Google Tag Manager (12%).

Google Analytics
21%
Facebook Pixel
12%
Google Tag Manager
12%
Google Ads
7%
TikTok Pixel
3%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

406 products $163 avg 72 ads
Beauty & Cosmetics wigs lace wigs
47 products $339 avg
Apparel & Accessories wigs hairpieces
86 products $672 avg
Beauty & Cosmetics hair extensions wigs
12 products $158 avg
Beauty & Cosmetics hair products wigs
44 products $161 avg
Beauty & Cosmetics wigs hairpieces
112 products $441 avg
Apparel & Accessories wigs hair extensions
38 products $793 avg
Beauty & Cosmetics wigs hair extensions
106 products $131 avg
Apparel & Accessories wigs hair bundles
26 products $283 avg
Beauty & Cosmetics hair loss wigs
39 products $248 avg
Apparel & Accessories hair extensions wigs
221 products $197 avg
Apparel & Accessories human hair wigs extensions
29 products $173 avg
Apparel & Accessories hair extensions wigs

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FAQ

How many WooCommerce Wigs stores are there?

We currently track 785 active WooCommerce stores in the Wigs segment.

Are WooCommerce Wigs stores growing?

Yes. In the last 30 days, 296 new stores were indexed in the Wigs segment, showing a 38% monthly growth rate.

What is the average product price in WooCommerce Wigs stores?

Among stores with pricing data, the average listed price is about $270, with the most common pricing band at $100-$199.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.