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Topic
Updated Apr 27, 2026
WooCommerce

187 WooCommerce Winter sports Stores: Stats & Market Data (2026)

187 active WooCommerce stores fall into the Winter sports segment, with 53 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $50-$99 range. The leading categories are Sporting Goods, Apparel & Accessories, Travel. 47% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

47%
Social media
1%
Meta ads
43%
Contact info
Total Stores
187
Active WooCommerce stores
New (30d)
53
Newly added in the last 30 days
Avg. Products
3,352
Among 187 stores with catalog data
Avg. Price
$272
Among 172 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

53 26 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

53 new stores were added in the past 30 days — 28% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 35 · 19%
10-49 43 · 23%
50-199 28 · 15%
200-999 45 · 24%
1k-4.9k 12 · 6%
5k+ 24 · 13%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
36% coverage
Apparel & Accessories
10% coverage
Travel
6% coverage
Arts & Entertainment
2% coverage
Celebrations & Gifts
1% coverage
Education & Courses
1% coverage
Vehicles & Parts
1% coverage
Home & Garden
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 3,352 products per store. That's larger than the WooCommerce average of 1,089. The strongest country concentrations are Germany, Poland, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 29 · 17%
$25-$49 34 · 20%
$50-$99 40 · 23%
$100-$199 25 · 15%
$200-$499 27 · 16%
$500+ 17 · 10%
Store currencies
EUR 67 USD 64 CAD 14 GBP 11 PLN 7 SEK 4 RON 3 ARS 2

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $272. That's below the WooCommerce average of $420.

Social media platforms

Facebook (45%), Instagram (38%), YouTube (13%).

Facebook
45%
Instagram
38%
YouTube
13%
Twitter / X
7%
LinkedIn
5%
TikTok
5%
Pinterest
1%

About 47% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall. That's 10 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (16%), Facebook Pixel (11%).

Google Analytics
22%
Google Tag Manager
16%
Facebook Pixel
11%
Google Ads
6%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

26 products $598 avg
Sporting Goods snowboard gear carving equipment
152 products $221 avg
Sporting Goods ski gear winter sports
98 products $192 avg
564 products $208 avg
Apparel & Accessories Sporting Goods winter clothing ski apparel
115 products $14 avg
20 products $4 avg
Sporting Goods hiking gear winter sports
17 products $323 avg
442 products $125 avg
Apparel & Accessories ski gear snowboarding

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FAQ

How many WooCommerce Winter sports stores are there?

We currently track 187 active WooCommerce stores in the Winter sports segment.

Are WooCommerce Winter sports stores growing?

Yes. In the last 30 days, 53 new stores were indexed in the Winter sports segment, showing a 28% monthly growth rate.

What is the average product price in WooCommerce Winter sports stores?

Among stores with pricing data, the average listed price is about $272, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.