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Shopify subcategory analytics
Subcategory
Updated Apr 6, 2026
Shopify

11.3K Shopify Personalized Gifts Stores: Stats & Market Data (2026)

11,324 active Shopify stores fall into the Personalized Gifts segment, with 564 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Apparel & Accessories. 70% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

70%
Social media
10%
Meta ads
57%
Contact info
Total Stores
11,324
Active Shopify stores
New (30d)
564
Newly added in the last 30 days
Avg. Products
454
Among 11,039 stores with catalog data
Avg. Price
$49
Among 10,812 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

626 313 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

564 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,497 · 14%
10-49 2,892 · 26%
50-199 3,445 · 31%
200-999 2,313 · 21%
1k-4.9k 717 · 6%
5k+ 175 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Home & Garden
8% coverage
Apparel & Accessories
8% coverage
Jewelry & Watches
4% coverage
Arts & Entertainment
3% coverage
Beauty & Cosmetics
2% coverage
Baby & Kids
2% coverage
Books & Literature
1% coverage
Food & Beverages
1% coverage
Toys & Games
1% coverage
Health
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 454 products per store. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 4,588 · 42%
$25-$49 3,680 · 34%
$50-$99 1,664 · 15%
$100-$199 592 · 5%
$200-$499 214 · 2%
$500+ 74 · 1%
Store currencies
USD 5,425 EUR 1,639 GBP 1,258 AUD 635 INR 531 CAD 393 NZD 121 SGD 98

Among stores with pricing data, the most common price range is Under $25. The average is higher at $49 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Loox: Product Reviews App & AI, Infinite Product Options, Printful: Print on Demand.

Social media platforms

Instagram (64%), Facebook (56%), TikTok (21%).

Instagram
64%
Facebook
56%
TikTok
21%
Pinterest
13%
YouTube
12%
Twitter / X
9%
LinkedIn
3%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 10% run Meta ads.

Marketing & analytics tools

Google Analytics (38%), Google Tag Manager (10%), Google Ads (5%).

Google Analytics
38%
Google Tag Manager
10%
Google Ads
5%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Craft.

Dawn 26% Debut 6% Craft 5% Horizon 4% Refresh 2% Spotlight 2% Sense 2% Studio 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

57 products $1 avg 2 ads
Celebrations & Gifts Home & Garden wholesale gifts engraved stones Hextom: Upsell Sales Boost Vimotia Shoppable Videos & UGC
681 products $30 avg 3 ads
Celebrations & Gifts presentes personalizados workshops criativos Hextom: Free Shipping Bar
2,197 products $18 avg 2 ads
Celebrations & Gifts custom gift boxes online gift shop
12 products $524 avg 6 ads
Celebrations & Gifts couple gift memory map Loox: Product Reviews App & AI
1,614 products $13 avg 1 ads
Celebrations & Gifts custom gifts personalized presents
bonsellas Bulgaria
1,364 products $29 avg 940 ads
Celebrations & Gifts Home & Garden personalized gifts custom acrylic plaques
1,396 products $23 avg 5 ads
Books & Literature Celebrations & Gifts religious books hebrew books Poptin Exit Popup Email Pop Up Wiser AI ‑ Upsell & Cross Sell
1,493 products $41 avg 5 ads
Celebrations & Gifts Home & Garden personalised gifts custom home decor
3,556 products $13 avg 9 ads
Jewelry & Watches Apparel & Accessories Celebrations & Gifts sports jewelry personalized gifts UpPromote Affiliate Marketing Klaviyo: Email Marketing & SMS
80 products $255 avg 3 ads
Celebrations & Gifts customized products personalized chocolates
75 products $7 avg 8 ads
Celebrations & Gifts gifts party supplies
Lake Mall Pakistan
48 products $6 avg 1 ads
Home & Garden Beauty & Cosmetics Celebrations & Gifts crockery body care products

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FAQ

How many Shopify Personalized Gifts stores are there?

We currently track 11,324 active Shopify stores in the Personalized Gifts segment.

Are Shopify Personalized Gifts stores growing?

Yes. In the last 30 days, 564 new stores were indexed in the Personalized Gifts segment, showing a 5% monthly growth rate.

What is the average product price in Shopify Personalized Gifts stores?

Among stores with pricing data, the average listed price is about $49, with the most common pricing band at Under $25.

What apps are most popular for Shopify Personalized Gifts stores?

The top apps are Loox: Product Reviews App & AI, Infinite Product Options, Printful: Print on Demand. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.