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Topic
Updated May 18, 2026
Shopify

2,647 Shopify Unique gifts Stores: Stats & Market Data (2026)

2,647 active Shopify stores fall into the Unique gifts segment, with 950 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Apparel & Accessories. 69% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

69%
Social media
6%
Meta ads
52%
Contact info
Total Stores
2,647
Active Shopify stores
New (30d)
950
Newly added in the last 30 days
Avg. Products
638
Among 2,615 stores with catalog data
Avg. Price
$51
Among 2,587 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

585 292 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

950 new stores were added in the past 30 days — 36% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 174 · 7%
10-49 618 · 24%
50-199 851 · 33%
200-999 676 · 26%
1k-4.9k 237 · 9%
5k+ 59 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
64% coverage
Home & Garden
25% coverage
Apparel & Accessories
14% coverage
Arts & Entertainment
14% coverage
Jewelry & Watches
13% coverage
Toys & Games
6% coverage
General Merchandise
2% coverage
Books & Literature
2% coverage
Food & Beverages
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 638 products per store. That's larger than the Shopify average of 440. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,148 · 44%
$25-$49 905 · 35%
$50-$99 332 · 13%
$100-$199 127 · 5%
$200-$499 55 · 2%
$500+ 20 · 1%
Store currencies
USD 1,442 EUR 388 GBP 270 AUD 123 CAD 92 INR 87 NZD 37 SGD 15

Among stores with pricing data, the most common price range is Under $25. The average is higher at $51 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (63%), Facebook (52%), TikTok (21%).

Instagram
63%
Facebook
52%
TikTok
21%
Pinterest
14%
YouTube
12%
Twitter / X
9%
LinkedIn
2%

Social media adoption is strong at 69%, and 6% of stores run Meta ad campaigns. That's 10 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (36%), Google Tag Manager (8%), Google Ads (4%).

Google Analytics
36%
Google Tag Manager
8%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Craft.

Dawn 27% Horizon 6% Craft 5% Debut 5% Studio 3% Spotlight 3% Sense 2% Minimal 2%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

96 products $67 avg 6 ads
Celebrations & Gifts gifts personalized Loox ‑ Product Reviews App Teeinblue Product Personalizer
458 products $1029 avg 6 ads
Arts & Entertainment hand-painted art oil paintings Shopify Inbox Loox ‑ Product Reviews App
961 products $12 avg 5 ads
Celebrations & Gifts gift shop unique gifts Judge.me Product Reviews App Shiprocket: eCommerce Shipping
1,228 products $34 avg 623 ads
Jewelry & Watches Antiques & Collectibles Celebrations & Gifts personalized jewelry birthstone necklace BM: Country blocker IP blocker Simprosys Google Shopping Feed
710 products $58 avg 7 ads
Celebrations & Gifts custom gifts personalized gifts Gelato: Print on Demand Klaviyo: Email Marketing & SMS
Rare Device United States
848 products $44 avg 1 ads
Celebrations & Gifts Home & Garden Jewelry & Watches gift store art gallery
1,094 products $16 avg 4 ads
Celebrations & Gifts unique gifts customized gifts
263 products $78 avg 4 ads
Celebrations & Gifts personalized gifts custom gifts Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
133 products $62 avg 8 ads
Apparel & Accessories bohemian fashion handmade jewelry Geolocation Redirects Geo:Pro Google & YouTube
142 products $36 avg 5 ads
Celebrations & Gifts personalized gifts pet lover gifts Kiwi Size Chart & Recommender Loox ‑ Product Reviews App
315 products $9 avg 3 ads
Celebrations & Gifts handmade gifts personalized gifts File Upload & Image ‑ Uploadly Tabs Studio
128 products $56 avg 6 ads
Celebrations & Gifts custom gifts personalized products

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FAQ

How many Shopify Unique gifts stores are there?

We currently track 2,647 active Shopify stores in the Unique gifts segment.

Are Shopify Unique gifts stores growing?

Yes. In the last 30 days, 950 new stores were indexed in the Unique gifts segment, showing a 36% monthly growth rate.

What is the average product price in Shopify Unique gifts stores?

Among stores with pricing data, the average listed price is about $51, with the most common pricing band at Under $25.

What apps are most popular for Shopify Unique gifts stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.