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Updated Apr 6, 2026
Shopify

5,412 Shopify Stores in Ecuador: Stats & Trends (2026)

We track 5,412 active Shopify stores in Ecuador, with 278 newly added in the last 30 days (5% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 57% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

57%
Social media
9%
Meta ads
48%
Contact info
Total Stores
5,412
Active Shopify stores
New (30d)
278
Newly added in the last 30 days
Avg. Products
353
Among 5,165 stores with catalog data
Avg. Price
$443
Among 5,142 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

292 146 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

278 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,197 · 23%
10-49 1,634 · 32%
50-199 1,279 · 25%
200-999 752 · 15%
1k-4.9k 235 · 5%
5k+ 68 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
29% coverage
Home & Garden
15% coverage
Beauty & Cosmetics
14% coverage
Arts & Entertainment
10% coverage
Health
9% coverage
Electronics
7% coverage
Jewelry & Watches
6% coverage
Food & Beverages
4% coverage
Celebrations & Gifts
3% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 353 because some stores carry much larger inventories. That's smaller than the Shopify average of 452. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,314 · 26%
$25-$49 2,020 · 39%
$50-$99 776 · 15%
$100-$199 435 · 8%
$200-$499 286 · 6%
$500+ 311 · 6%
Store currencies
USD 4,259 EUR 285 GBP 153 CAD 118 AUD 112 INR 73 MXN 25 AED 24

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $443 because some stores price much higher, pulling it up. That's above the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (48%), Facebook (43%), YouTube (13%).

Instagram
48%
Facebook
43%
YouTube
13%
TikTok
12%
Twitter / X
10%
Pinterest
7%
LinkedIn
2%

Social media adoption is strong at 57%, and 9% of stores run Meta ad campaigns. That's 9 percentage points below the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (23%), Google Tag Manager (7%), Facebook Pixel (7%).

Google Analytics
23%
Google Tag Manager
7%
Facebook Pixel
7%
Google Ads
3%
TikTok Pixel
3%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Shrine Pro.

Dawn 17% Debut 12% Shrine Pro 6% Horizon 5% Refresh 2% Brooklyn 2% Sense 2% Minimal 2%

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Geographic breakdown

Province and city-level distribution within Ecuador

Top provinces / states
Province Stores Share
California 453 8%
Florida 234 4%
New York 214 4%
Texas 191 4%
England 167 3%
Georgia 111 2%
Ontario 84 2%
Pennsylvania 70 1%
New Jersey 69 1%
Top cities
City Stores Share
Quito 440 8%
Guayaquil 197 4%
Cuenca 84 2%
Los Angeles 62 1%
New York 57 1%
London 53 1%
Miami 36 1%
Quito 34 1%
Ambato 31 1%
Top shipping destinations
United States · 3,851 Canada · 2,489 United Kingdom · 2,401 Ecuador · 2,346 Germany · 2,305 France · 2,301 Italy · 2,291 Australia · 2,276 Spain · 2,276

Representative stores

A varied sample — weighted by data completeness, refreshed daily

81 products $32 avg 7 ads
Hardware security safe digital safe Urgency Bear Countdown Timer
3,415 products $296 avg 1 ads
Apparel & Accessories luxury men's shoes designer footwear
Drop1 Ecuador
29 products $30 avg 11 ads
Beauty & Cosmetics Health Home & Garden beauty products health supplements
99 products $92 avg 2 ads
Jewelry & Watches Apparel & Accessories Celebrations & Gifts gifts jewelry
1,190 products $23 avg 1 ads
Baby & Kids baby sleep sack baby bottle
6 products $34 avg 10 ads
Electronics Home & Garden smart home devices home lighting
1,376 products $42 avg 1 ads
Hardware Home & Garden moulding wall panels AWIO Improved Contact Form Upsell & Cross Sell — Selleasy
Ind Store Ecuador
100 products $30 avg 2 ads
Apparel & Accessories urban fashion hoodies online
53 products $39 avg 55 ads
Beauty & Cosmetics Apparel & Accessories mens cologne designer perfume
53 products $35 avg 3 ads
Adult adult store erotic products
TodoAqui Ecuador
8 products $27 avg 14 ads
Arts & Entertainment art supplies craft materials
9 products $31 avg 9 ads
Health salud bienestar

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FAQ

How many Shopify stores are in Ecuador?

Our database tracks 5,412 active Shopify stores in Ecuador.

How fast is the Ecuador Shopify market growing?

In the past 30 days, 278 new Shopify stores were indexed in Ecuador, reflecting a 5% monthly growth rate.

What is the average catalog size for Ecuador Shopify stores?

Among Shopify stores in Ecuador with catalog data, the average is about 353 products. The most common catalog size range is 10-49.

What are the most popular apps among Ecuador Shopify stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.