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Topic
Updated Apr 27, 2026
Shopify

573 Shopify Cosmetic products Stores: Stats & Market Data (2026)

573 active Shopify stores fall into the Cosmetic products segment, with 81 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Apparel & Accessories. 60% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

60%
Social media
9%
Meta ads
57%
Contact info
Total Stores
573
Active Shopify stores
New (30d)
81
Newly added in the last 30 days
Avg. Products
309
Among 570 stores with catalog data
Avg. Price
$52
Among 566 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

81 40 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

81 new stores were added in the past 30 days (14% of the total), showing steady growth. This is below the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 155 · 27%
10-49 198 · 35%
50-199 130 · 23%
200-999 68 · 12%
1k-4.9k 12 · 2%
5k+ 7 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
98% coverage
Health
3% coverage
Apparel & Accessories
1% coverage
Food & Beverages
1% coverage
Home & Garden
1% coverage
Arts & Entertainment
1% coverage
Adult
1% coverage
Jewelry & Watches
1% coverage
Celebrations & Gifts 2 Toys & Games 2 Animals & Pet Supplies 1 Baby & Kids 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 309 because some stores carry much larger inventories. That's smaller than the Shopify average of 445. The strongest country concentrations are United States, Germany, Spain.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 227 · 40%
$25-$49 184 · 33%
$50-$99 98 · 17%
$100-$199 41 · 7%
$200-$499 11 · 2%
$500+ 5 · 1%
Store currencies
USD 198 EUR 142 GBP 24 CAD 21 PKR 20 AUD 18 MXN 17 COP 12

Among stores with pricing data, the most common price range is Under $25. The average is higher at $52 because some stores price much higher, pulling it up. That's below the Shopify average of $213.

Popular apps

The most popular are Bundler ‑ Product Bundles App, Klaviyo: Email Marketing & SMS, Loox ‑ Product Reviews App.

Social media platforms

Instagram (56%), Facebook (43%), TikTok (22%).

Instagram
56%
Facebook
43%
TikTok
22%
YouTube
15%
Twitter / X
5%
Pinterest
5%
LinkedIn
3%

Social media adoption is strong at 60%, and 9% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (10%), Facebook Pixel (4%).

Google Analytics
32%
Google Tag Manager
10%
Facebook Pixel
4%
Google Ads
3%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Sense, Shrine Pro.

Dawn 19% Sense 6% Shrine Pro 5% Horizon 4% Debut 4% Be Yours 3% Prestige 3% Refresh 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

38 products $29 avg 1 ads
Beauty & Cosmetics beauty cosmetics
77 products $9 avg 1 ads
Beauty & Cosmetics skincare products beauty products Bundler ‑ Product Bundles App
SupremeTan United Kingdom
51 products $27 avg 7 ads
Beauty & Cosmetics tanning products cosmetic products Privy ‑ Email, SMS & Pop Ups
200 products $43 avg 424 ads
Beauty & Cosmetics cosmetic products beauty store
Essence Emporium South Africa
182 products $47 avg 2 ads
Beauty & Cosmetics perfume store fragrance shop Loox ‑ Product Reviews App
1,389 products $8 avg
Beauty & Cosmetics nail care store beauty oil
13 products $59 avg
Beauty & Cosmetics skincare store plant-based skincare Bundler ‑ Product Bundles App
91 products $21 avg
Beauty & Cosmetics Home & Garden bath and body cosmetic products Trendsi: Fashion Dropshipping
106 products $95 avg
Beauty & Cosmetics natural skincare cosmetic products Klaviyo: Email Marketing & SMS
30 products $146 avg
Beauty & Cosmetics hair straightening hair care
Sivad Naturals United States
25 products $20 avg
Beauty & Cosmetics sample size beauty samples Hextom: Free Shipping Bar Stamped Reviews & Loyalty
45 products $27 avg
Beauty & Cosmetics animal-based skincare natural skincare Smile: Loyalty Program Rewards

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FAQ

How many Shopify Cosmetic products stores are there?

We currently track 573 active Shopify stores in the Cosmetic products segment.

Are Shopify Cosmetic products stores growing?

Yes. In the last 30 days, 81 new stores were indexed in the Cosmetic products segment, showing a 14% monthly growth rate.

What is the average product price in Shopify Cosmetic products stores?

Among stores with pricing data, the average listed price is about $52, with the most common pricing band at Under $25.

What apps are most popular for Shopify Cosmetic products stores?

The top apps are Bundler ‑ Product Bundles App, Klaviyo: Email Marketing & SMS, Loox ‑ Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.