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Topic
Updated June 8, 2026
Shopify

720 Shopify Cosmetic products Stores: Stats & Market Data (2026)

720 active Shopify stores fall into the Cosmetic products segment, with 146 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Health. 64% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

64%
Social media
5%
Meta ads
62%
Contact info
Total Stores
720
Active Shopify stores
New (30d)
146
Newly added in the last 30 days
Avg. Products
295
Among 715 stores with catalog data
Avg. Price
$49
Among 713 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

107 53 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

146 new stores were added in the past 30 days — 20% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 134 · 19%
10-49 251 · 35%
50-199 200 · 28%
200-999 99 · 14%
1k-4.9k 23 · 3%
5k+ 8 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
98% coverage
Apparel & Accessories
3% coverage
Health
2% coverage
Home & Garden
2% coverage
Jewelry & Watches
1% coverage
Food & Beverages
1% coverage
Celebrations & Gifts
1% coverage
Toys & Games
1% coverage
Adult 3 Arts & Entertainment 3 Electronics 2 Furniture 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 295 because some stores carry much larger inventories. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, France, Spain.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 296 · 42%
$25-$49 208 · 29%
$50-$99 140 · 20%
$100-$199 51 · 7%
$200-$499 15 · 2%
$500+ 3 · 0%
Store currencies
USD 235 EUR 186 GBP 31 CAD 25 AUD 22 PKR 22 MXN 20 COP 15

Among stores with pricing data, the most common price range is Under $25. The average is higher at $49 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (61%), Facebook (45%), TikTok (23%).

Instagram
61%
Facebook
45%
TikTok
23%
YouTube
15%
Twitter / X
6%
Pinterest
5%
LinkedIn
3%

Social media adoption is strong at 64%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (36%), Google Tag Manager (11%), Facebook Pixel (4%).

Google Analytics
36%
Google Tag Manager
11%
Facebook Pixel
4%
Google Ads
2%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Sense.

Dawn 19% Horizon 6% Sense 5% Debut 4% Shrine Pro 4% Prestige 4% Be Yours 3% Refresh 3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

61 products $35 avg 177 ads
Beauty & Cosmetics sunscreen skin care EG Auto Add to Cart Free Gift Judge.me Product Reviews App
SupremeTan Georgia
55 products $27 avg 2 ads
Beauty & Cosmetics tanning products cosmetic products Helium Customer Fields FBP: Fast Bundle & Upsell App
45 products $44 avg 7 ads
Beauty & Cosmetics cosmetics store beauty products Avada AI SEO Suite Optimizer Ryviu: Reviews & Loyalty App
96 products $28 avg 1 ads
Beauty & Cosmetics cosmetic products skincare Covet Instagram Feed & Reviews Shopify Inbox
17 products $83 avg 1 ads
Beauty & Cosmetics hybrid makeup skincare makeup Affiliatly Affiliate Marketing Colissimo Official
331 products $21 avg 14 ads
Beauty & Cosmetics asian beauty korean skincare GSC Instagram Feed, Instafeed Judge.me Product Reviews App
67 products $17 avg
Beauty & Cosmetics teeth whitening bright smile 404/301 SC Easy URL Redirects Klaviyo: Email Marketing & SMS
W7 AR Site United Kingdom
20 products $7 avg
Beauty & Cosmetics beauty makeup cosmetic products
4,290 products $27 avg
Beauty & Cosmetics skincare products beauty creams Tiny SEO Speed Image Optimizer
100 products $34 avg
Beauty & Cosmetics skincare products beauty essentials
50 products $396 avg
Beauty & Cosmetics hair extensions wigs catalog Amp Back in Stock | PreOrder Shopify Inbox
146 products $128 avg
Beauty & Cosmetics luxury skincare facial treatments Shopify Inbox Judge.me Product Reviews App

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FAQ

How many Shopify Cosmetic products stores are there?

We currently track 720 active Shopify stores in the Cosmetic products segment.

Are Shopify Cosmetic products stores growing?

Yes. In the last 30 days, 146 new stores were indexed in the Cosmetic products segment, showing a 20% monthly growth rate.

What is the average product price in Shopify Cosmetic products stores?

Among stores with pricing data, the average listed price is about $49, with the most common pricing band at Under $25.

What apps are most popular for Shopify Cosmetic products stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.