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Shopify topic analytics
Topic
Updated May 4, 2026
Shopify

88 Shopify Digital tools Stores: Stats & Market Data (2026)

88 active Shopify stores fall into the Digital tools segment, with 14 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Software, Education & Courses, Arts & Entertainment. 43% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

43%
Social media
5%
Meta ads
42%
Contact info
Total Stores
88
Active Shopify stores
New (30d)
14
Newly added in the last 30 days
Avg. Products
47
Among 69 stores with catalog data
Avg. Price
$171
Among 65 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15 7 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

14 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 42 · 61%
10-49 17 · 25%
50-199 8 · 12%
200-999 1 · 1%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
64% coverage
Education & Courses
14% coverage
Arts & Entertainment
10% coverage
Electronics
9% coverage
Books & Literature
5% coverage
Apparel & Accessories
2% coverage
Beauty & Cosmetics
2% coverage
Hardware
2% coverage
Health
2% coverage
Home & Garden
2% coverage
Office Supplies
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 47 because some stores carry much larger inventories. That's smaller than the Shopify average of 436. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 30 · 46%
$25-$49 17 · 26%
$50-$99 3 · 5%
$100-$199 7 · 11%
$200-$499 4 · 6%
$500+ 4 · 6%
Store currencies
USD 47 EUR 11 GBP 5 AUD 3 INR 3 CLP 2 COP 2 PHP 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $171 because some stores price much higher, pulling it up. That's below the Shopify average of $216.

Popular apps

The most popular are Lucky Orange Heatmaps & Replay, UpPromote Affiliate Marketing, AfterShip Referral & Affiliate.

Social media platforms

Instagram (36%), Facebook (26%), YouTube (19%).

Instagram
36%
Facebook
26%
YouTube
19%
TikTok
14%
Twitter / X
10%
LinkedIn
8%
Pinterest
3%

About 43% of stores maintain social media profiles and 5% run Meta ads — moderate marketing investment overall. That's 15 percentage points below the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (24%), Google Tag Manager (8%), Facebook Pixel (3%).

Google Analytics
24%
Google Tag Manager
8%
Facebook Pixel
3%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Horizon, Refresh.

Dawn 33% Horizon 9% Refresh 6% Spotlight 6% Debut 3% Heritage 3% Ride 3% Taste 3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

25 products $3 avg 2 ads
Education & Courses Books & Literature Software digital tools ebooks
142 products $17 avg 1 ads
Arts & Entertainment journals planners
25 products $109 avg
Software digital tools educational software
5 products $17 avg
Software software applications
Digital Toolkits United States
5 products $7 avg
Software digital tools productivity
6 products $38 avg
Education & Courses digital tools singing tips
53 products $162 avg
Software software saas
Business Booster United States
5 products $5 avg
Education & Courses english learning chatgpt
34 products $13 avg
Education & Courses Software digital courses digital tools
PQTS Digital Vault United States
10 products $13 avg
Software digital tools software store
6 products $9 avg
Software ai prompts chatgpt prompts

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FAQ

How many Shopify Digital tools stores are there?

We currently track 88 active Shopify stores in the Digital tools segment.

Are Shopify Digital tools stores growing?

Yes. In the last 30 days, 14 new stores were indexed in the Digital tools segment, showing a 16% monthly growth rate.

What is the average product price in Shopify Digital tools stores?

Among stores with pricing data, the average listed price is about $171, with the most common pricing band at Under $25.

What apps are most popular for Shopify Digital tools stores?

The top apps are Lucky Orange Heatmaps & Replay, UpPromote Affiliate Marketing, AfterShip Referral & Affiliate. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.