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Shopify category analytics
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Updated July 20, 2026
Shopify

3,977 Shopify Software Stores: Stats & Market Data (2026)

3,977 active Shopify stores fall into the Software segment, with 102 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. 49% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

49%
Social media
4%
Meta ads
52%
Contact info
Total Stores
3,977
Active Shopify stores
New (30d)
102
Newly added in the last 30 days
Avg. Products
286
Among 3,519 stores with catalog data
Avg. Price
$520
Among 3,403 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

382 191 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

102 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 12%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,202 · 34%
10-49 1,230 · 35%
50-199 661 · 19%
200-999 276 · 8%
1k-4.9k 108 · 3%
5k+ 42 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
13% coverage
Education & Courses
4% coverage
Business & Industrial
2% coverage
Hardware
2% coverage
Books & Literature
2% coverage
Arts & Entertainment
1% coverage
Apparel & Accessories
1% coverage
Health
1% coverage
Office Supplies
1% coverage
Home & Garden
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 286 because some stores carry much larger inventories. That's smaller than the Shopify average of 409. The strongest country concentrations are United States, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 801 · 24%
$25-$49 667 · 20%
$50-$99 492 · 14%
$100-$199 397 · 12%
$200-$499 428 · 13%
$500+ 618 · 18%
Store currencies
USD 2,116 EUR 671 GBP 254 CAD 142 INR 115 AUD 112 JPY 48 MXN 47

Among stores with pricing data, the most common price range is Under $25. The average is higher at $520 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (37%), Facebook (33%), YouTube (21%).

Instagram
37%
Facebook
33%
YouTube
21%
Twitter / X
17%
LinkedIn
12%
TikTok
11%
Pinterest
5%

About 49% of stores maintain social media profiles and 4% run Meta ads — moderate marketing investment overall. That's 6 percentage points below the Shopify average of 55%.

Marketing & analytics tools

Google Analytics (37%), Google Tag Manager (12%), Google Ads (5%).

Google Analytics
37%
Google Tag Manager
12%
Google Ads
5%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 23% Debut 8% Horizon 8% Refresh 3% Sense 2% Spotlight 2% Ride 2% Impact 1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

19 products $606 avg 7 ads
Arts & Entertainment Software Klaviyo: Email Marketing & SMS TnC Check – Terms Consent
445 products $592 avg 2 ads
Software 404/301 SC Easy URL Redirects Essential Announcement Bar
Eleven Percent United States
63 products $27 avg 4 ads
Software Intelligems: A/B Testing Judge.me Product Reviews App
1,025 products $24 avg 3 ads
Software Judge.me Product Reviews App
33 products $1 avg 27 ads
Software Parkour: Facebook Pixel & Feed
41 products $357 avg 32 ads
Business & Industrial Electronics Software 404/301 SC Easy URL Redirects Shopify Inbox
54 products $248 avg 18 ads
Electronics Software Elevar Conversion Tracking Microsoft Clarity: AI Insights
120 products $17 avg 18 ads
Software BUCKS Currency Converter PRO++ EComposer Landing Page Builder
fredpelle.tv United States
17 products $67 avg 3 ads
Software Hotjar Install Upsell.com ‑ ReConvert Upsell
8 products $87 avg 111 ads
Software Education & Courses Aimerce First‑Party Pixel Shopify Inbox
19 products $18 avg 1 ads
Software Digital Products Courses Judge.me Product Reviews App Seal Subscriptions App

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FAQ

How many Shopify Software stores are there?

We currently track 3,977 active Shopify stores in the Software segment.

Are Shopify Software stores growing?

Yes. In the last 30 days, 102 new stores were indexed in the Software segment, showing a 3% monthly growth rate.

What is the average product price in Shopify Software stores?

Among stores with pricing data, the average listed price is about $520, with the most common pricing band at Under $25.

What apps are most popular for Shopify Software stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.