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Shopify category analytics
Category
Updated June 22, 2026
Shopify

4,132 Shopify Software Stores: Stats & Market Data (2026)

4,132 active Shopify stores fall into the Software segment, with 188 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. 48% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

48%
Social media
4%
Meta ads
53%
Contact info
Total Stores
4,132
Active Shopify stores
New (30d)
188
Newly added in the last 30 days
Avg. Products
294
Among 3,656 stores with catalog data
Avg. Price
$507
Among 3,522 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

440 220 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

188 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 20%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,317 · 36%
10-49 1,266 · 35%
50-199 651 · 18%
200-999 270 · 7%
1k-4.9k 106 · 3%
5k+ 46 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
13% coverage
Education & Courses
4% coverage
Business & Industrial
2% coverage
Hardware
2% coverage
Books & Literature
2% coverage
Arts & Entertainment
1% coverage
Apparel & Accessories
1% coverage
Health
1% coverage
Office Supplies
1% coverage
Toys & Games
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 294 because some stores carry much larger inventories. That's smaller than the Shopify average of 428. The strongest country concentrations are United States, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 851 · 24%
$25-$49 686 · 19%
$50-$99 511 · 15%
$100-$199 411 · 12%
$200-$499 432 · 12%
$500+ 631 · 18%
Store currencies
USD 2,181 EUR 701 GBP 253 CAD 144 INR 135 AUD 121 MXN 51 JPY 47

Among stores with pricing data, the most common price range is Under $25. The average is higher at $507 because some stores price much higher, pulling it up. That's above the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (36%), Facebook (32%), YouTube (20%).

Instagram
36%
Facebook
32%
YouTube
20%
Twitter / X
17%
LinkedIn
11%
TikTok
11%
Pinterest
4%

About 48% of stores maintain social media profiles and 4% run Meta ads — moderate marketing investment overall. That's 10 percentage points below the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (36%), Google Tag Manager (11%), Google Ads (5%).

Google Analytics
36%
Google Tag Manager
11%
Google Ads
5%
Facebook Pixel
3%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 24% Debut 8% Horizon 7% Refresh 3% Sense 2% Spotlight 2% Ride 2% Impact 1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

74 products $727 avg 62 ads
Electronics Software Ali Reviews: AI Product Review Awin ‑ Affiliate Marketing
181 products $302 avg 10 ads
Hardware Software Klaviyo: Email Marketing & SMS Okendo: Reviews & Loyalty
16 products $73 avg 607 ads
Software Elevar Conversion Tracking Klaviyo: Email Marketing & SMS
27 products $52 avg 1 ads
Software
4,177 products $78 avg 5 ads
Electronics Software Electronics UpPromote Affiliate Marketing Avada AI SEO Image Optimizer
57 products $10 avg 5 ads
Software BUCKS Currency Converter PRO++ GSC Countdown Timer Bar
19 products $93 avg 12 ads
Software Instafeed ‑ Instagram Feed Judge.me Product Reviews App
Don United States
5 products $89 avg 2 ads
Software UpPromote Affiliate Marketing Gorgias: AI, Helpdesk & Chat
260 products $15 avg 1 ads
Software Avada AI SEO Image Optimizer Bundler ‑ Product Bundles App
458 products $27 avg 20 ads
Software UpPromote Affiliate Marketing AfterShip Email Marketing,SMS
23 products $6 avg 2 ads
Software Honeycomb Upsell & Cross Sell Klaviyo: Email Marketing & SMS
29 products $130 avg 3 ads
Software Hulk Contact Form Builder Judge.me Product Reviews App

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FAQ

How many Shopify Software stores are there?

We currently track 4,132 active Shopify stores in the Software segment.

Are Shopify Software stores growing?

Yes. In the last 30 days, 188 new stores were indexed in the Software segment, showing a 5% monthly growth rate.

What is the average product price in Shopify Software stores?

Among stores with pricing data, the average listed price is about $507, with the most common pricing band at Under $25.

What apps are most popular for Shopify Software stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.