Use Cases Features Pricing API Log in
Shopify app analytics
App
Updated May 18, 2026
Shopify

6,394 Shopify Stores Using Wyllo: Usage Stats & Trends (2026)

6,394 Shopify stores currently use Wyllo, with 1,300 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Home & Garden. 75% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

75%
Social media
12%
Meta ads
60%
Contact info
Total Stores
6,394
Active Shopify stores
New (30d)
1,300
Newly added in the last 30 days
Avg. Products
1,093
Among 6,323 stores with catalog data
Avg. Price
$299
Among 6,305 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

835 417 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

1,300 new stores were added in the past 30 days — 20% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 834 · 13%
10-49 1,625 · 26%
50-199 1,619 · 26%
200-999 1,212 · 19%
1k-4.9k 738 · 12%
5k+ 295 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
34% coverage
Beauty & Cosmetics
10% coverage
Home & Garden
9% coverage
Health
7% coverage
Electronics
6% coverage
Jewelry & Watches
6% coverage
Arts & Entertainment
5% coverage
Food & Beverages
4% coverage
Toys & Games
2% coverage
Celebrations & Gifts
2% coverage
Vehicles & Parts
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,093 because some stores carry much larger inventories. That's larger than the Shopify average of 440. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 925 · 15%
$25-$49 1,705 · 27%
$50-$99 1,462 · 23%
$100-$199 883 · 14%
$200-$499 705 · 11%
$500+ 625 · 10%
Store currencies
USD 4,914 GBP 350 CAD 296 EUR 261 AUD 218 JPY 56 INR 44 MXN 40

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $299 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (71%), Facebook (55%), TikTok (29%).

Instagram
71%
Facebook
55%
TikTok
29%
YouTube
27%
Twitter / X
21%
Pinterest
15%
LinkedIn
7%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 12% run Meta ads. That's 16 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (49%), Google Tag Manager (20%), Google Ads (8%).

Google Analytics
49%
Google Tag Manager
20%
Google Ads
8%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
1%

Popular themes

The most used are Dawn, Debut, Prestige.

Dawn 20% Debut 4% Prestige 4% Impulse 3% Horizon 3% Impact 2% Ella 2% Empire 1%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample - weighted by data completeness, refreshed daily

99 products $100 avg 11 ads
Beauty & Cosmetics hair dryer curling iron Geolocation Redirects Geo:Pro Consentmo GDPR Compliance
89 products $38 avg 17 ads
Beauty & Cosmetics clean skincare healthy skin Afterpay On‑Site Messaging Awin ‑ Affiliate Marketing
25 products $54 avg 11 ads
Health health supplements wellness products Attentive: AI‑led Email &SMS Awin ‑ Affiliate Marketing
1,056 products $46 avg 21 ads
Apparel & Accessories mens activewear womens activewear Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
1,340 products $52 avg 1 ads
Apparel & Accessories men's fashion store clothing accessories Wyllo
1,160 products $306 avg 17 ads
Hardware knife parts replacement parts Afterpay On‑Site Messaging Elevar Conversion Tracking
558 products $72 avg 50 ads
Apparel & Accessories boxing sportswear men's clothing Awin ‑ Affiliate Marketing Powerful Contact Form Builder
58 products $39 avg 2 ads
Apparel & Accessories t-shirts accessories Hextom: Countdown Timer Bar Klaviyo: Email Marketing & SMS
155 products $189 avg 1 ads
Beauty & Cosmetics invest in yourself Klaviyo: Email Marketing & SMS Wyllo
ketoneaid.com United States
5 products $130 avg 24 ads
Health sports drink ketone drink AdRoll Marketing & Advertising NA Age Verification
525 products $121 avg 34 ads
Apparel & Accessories mens underwear mens tops 404/301 SC Easy URL Redirects Gorgias: AI, Helpdesk & Chat
22 products $51 avg 5 ads
Beauty & Cosmetics men's hair products hair styling UpPromote Affiliate Marketing Judge.me Product Reviews App

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

Start Free Trial

FAQ

How many Shopify stores currently use Wyllo?

Our database tracks 6,394 active Shopify stores using Wyllo.

How fast is Wyllo adoption growing?

In the last 30 days, 1,300 new stores were found using Wyllo, showing a 20% monthly growth in adoption.

What is the average catalog size for stores using Wyllo?

Among Shopify stores using Wyllo with catalog data, the average is around 1,093 products, with most falling in the 10-49 range.

What other apps do Wyllo users typically install?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.