116 Shopify Family business Stores: Stats & Market Data (2026)
116 active Shopify stores fall into the Family business segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Apparel & Accessories, Arts & Entertainment. 78% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
6 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 395 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, Australia.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $195 because some stores price much higher, pulling it up. That's below the Shopify average of $219.
Popular apps
The most popular are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS.
Marketing & analytics tools
Google Analytics (34%), Google Tag Manager (9%), Google Ads (3%).
Popular themes
The most used are Dawn, Debut, Horizon.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Essential Announcement Bar
Klaviyo: Email Marketing & SMS
File Upload & Image ‑ Uploadly
Shopify Inbox
Shopify Privacy & Compliance
RT: Google Fonts, Custom Fonts
BEAST Currency Converter
Simprosys Google Shopping Feed
PageFly Landing Page Builder
Trustpilot Reviews
Printful: Print on Demand
Minmaxify Order Limits
Privy ‑ Email, SMS & Pop Ups
Judge.me Product Reviews App
Warnify Pro Warnings
T Lab ‑ AI Language Translate
O: Chat buttons & Contact Form
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Start Free TrialFAQ
How many Shopify Family business stores are there?
We currently track 116 active Shopify stores in the Family business segment.
Are Shopify Family business stores growing?
Yes. In the last 30 days, 6 new stores were indexed in the Family business segment, showing a 5% monthly growth rate.
What is the average product price in Shopify Family business stores?
Among stores with pricing data, the average listed price is about $195, with the most common pricing band at Under $25.
What apps are most popular for Shopify Family business stores?
The top apps are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (70%), Facebook (59%), TikTok (16%).
Social media engagement is exceptionally high: 78% of stores maintain social profiles and 3% run Meta ads. That's 19 percentage points above the Shopify average of 59%.