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Topic
Updated May 18, 2026
Shopify

950 Shopify Fitness nutrition Stores: Stats & Market Data (2026)

950 active Shopify stores fall into the Fitness nutrition segment, with 212 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Health, Food & Beverages, Sporting Goods. 65% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

65%
Social media
11%
Meta ads
56%
Contact info
Total Stores
950
Active Shopify stores
New (30d)
212
Newly added in the last 30 days
Avg. Products
160
Among 936 stores with catalog data
Avg. Price
$74
Among 932 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

121 60 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

212 new stores were added in the past 30 days — 22% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 266 · 28%
10-49 336 · 36%
50-199 207 · 22%
200-999 99 · 11%
1k-4.9k 24 · 3%
5k+ 4 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
85% coverage
Food & Beverages
22% coverage
Sporting Goods
4% coverage
Apparel & Accessories
3% coverage
Beauty & Cosmetics
3% coverage
Home & Garden 3 Education & Courses 2 Adult 1 Arts & Entertainment 1 Baby & Kids 1 Books & Literature 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 160 because some stores carry much larger inventories. That's smaller than the Shopify average of 440. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 174 · 19%
$25-$49 517 · 55%
$50-$99 200 · 21%
$100-$199 31 · 3%
$200-$499 6 · 1%
$500+ 4 · 0%
Store currencies
USD 380 EUR 163 INR 73 GBP 72 AUD 45 CAD 30 MXN 20 COP 16

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $74 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, UpPromote Affiliate Marketing.

Social media platforms

Instagram (62%), Facebook (43%), TikTok (24%).

Instagram
62%
Facebook
43%
TikTok
24%
YouTube
18%
Twitter / X
10%
LinkedIn
3%
Pinterest
3%

Social media adoption is strong at 65%, and 11% of stores run Meta ad campaigns. That's 6 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (40%), Google Tag Manager (15%), Google Ads (6%).

Google Analytics
40%
Google Tag Manager
15%
Google Ads
6%
Facebook Pixel
4%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Horizon, Refresh.

Dawn 24% Horizon 5% Refresh 5% Impulse 3% Debut 2% Ella 2% Shrine Pro 2% Concept 2%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

11 products $21 avg 154 ads
Health horlicks pro fitness meal replacement Yotpo: Product Reviews App
David Protein United States
19 products $82 avg 30 ads
Health Sporting Goods Food & Beverages protein-bars fitness-nutrition Consentmo GDPR Compliance EG Auto Add to Cart Free Gift
207 products $27 avg 1 ads
Health sports supplements protein powder UpPromote Affiliate Marketing 404/301 SC Easy URL Redirects
488 products $27 avg 98 ads
Health whey protein creatine monohydrate UpPromote Affiliate Marketing Hextom: Countdown Timer Bar
5 products $6 avg 22 ads
Food & Beverages protein bars healthy snacks Judge.me Product Reviews App Microsoft Clarity: AI Insights
48 products $23 avg 5 ads
Health health supplements fitness nutrition B: WhatsApp Chat, Abandon Cart Hulk Contact Form Builder
45 products $33 avg 1 ads
Food & Beverages protein powder milk tea flavor UpPromote Affiliate Marketing Avada AI SEO Suite Optimizer
23 products $39 avg 1 ads
Health sports supplements fitness nutrition UpPromote Affiliate Marketing BUCKS Currency Converter PRO++
MakEasy India
11 products $7 avg 4 ads
Baby & Kids Apparel & Accessories Health kids-clothing innerwear Judge.me Product Reviews App
182 products $48 avg 3 ads
Health Food & Beverages sports supplements fitness nutrition Hextom: Countdown Timer Bar Judge.me Product Reviews App
114 products $24 avg 42 ads
Health fitness nutrition diet supplements UpPromote Affiliate Marketing Fly Bundles Quantity Breaks
515 products $20 avg 2 ads
Health sports supplements protein supplements UpPromote Affiliate Marketing Klaviyo: Email Marketing & SMS

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FAQ

How many Shopify Fitness nutrition stores are there?

We currently track 950 active Shopify stores in the Fitness nutrition segment.

Are Shopify Fitness nutrition stores growing?

Yes. In the last 30 days, 212 new stores were indexed in the Fitness nutrition segment, showing a 22% monthly growth rate.

What is the average product price in Shopify Fitness nutrition stores?

Among stores with pricing data, the average listed price is about $74, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Fitness nutrition stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.