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Shopify topic analytics
Topic
Updated Apr 6, 2026
Shopify

599 Shopify Nursery decor Stores: Stats & Market Data (2026)

599 active Shopify stores fall into the Nursery decor segment, with 32 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Baby & Kids, Home & Garden, Celebrations & Gifts. 73% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

73%
Social media
12%
Meta ads
61%
Contact info
Total Stores
599
Active Shopify stores
New (30d)
32
Newly added in the last 30 days
Avg. Products
538
Among 587 stores with catalog data
Avg. Price
$88
Among 580 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

29 14 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

32 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 63 · 11%
10-49 129 · 22%
50-199 188 · 32%
200-999 154 · 26%
1k-4.9k 43 · 7%
5k+ 10 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
65% coverage
Home & Garden
37% coverage
Celebrations & Gifts
8% coverage
Arts & Entertainment
7% coverage
Toys & Games
4% coverage
Apparel & Accessories
3% coverage
Furniture
2% coverage
Beauty & Cosmetics
1% coverage
Books & Literature
0% coverage
Antiques & Collectibles 1 Business & Industrial 1

Among stores with catalog data, the 50-199 product range is most common. The average is 538 products per store. That's larger than the Shopify average of 451. The strongest country concentrations are United States, Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 152 · 26%
$25-$49 213 · 37%
$50-$99 122 · 21%
$100-$199 49 · 8%
$200-$499 30 · 5%
$500+ 14 · 2%
Store currencies
USD 199 EUR 130 AUD 68 GBP 58 CAD 34 INR 14 NZD 14 DKK 8

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $88 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Infinite Product Options.

Social media platforms

Instagram (69%), Facebook (57%), TikTok (19%).

Instagram
69%
Facebook
57%
TikTok
19%
Pinterest
16%
YouTube
9%
Twitter / X
6%
LinkedIn
2%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 12% run Meta ads. That's 7 percentage points above the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (45%), Google Tag Manager (10%), Google Ads (7%).

Google Analytics
45%
Google Tag Manager
10%
Google Ads
7%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
1%

Popular themes

The most used are Dawn, Debut, Impulse.

Dawn 24% Debut 4% Impulse 4% Craft 4% Horizon 4% Prestige 3% Studio 3% Beauty 3%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

817 products $248 avg 21 ads
Furniture Home & Garden furniture set nursery decor
121 products $61 avg 2 ads
Arts & Entertainment watercolor art prints framed artwork
332 products $134 avg 15 ads
Home & Garden Baby & Kids crib bedding baby gifts Klaviyo: Email Marketing & SMS Brevo PushOwl: Email,Push,SMS
1,212 products $205 avg 9 ads
Baby & Kids Home & Garden children furniture baby accessories
302 products $150 avg 1 ads
Arts & Entertainment wildlife illustrations animal prints Infinite Product Options Hextom: Free Shipping Bar
195 products $251 avg 5 ads
Celebrations & Gifts kids birthday invitations children birthday cards
60 products $53 avg 8 ads
Baby & Kids baby clothing online maternity wear Pop Convert ‑ Pop Ups, Banners Upsell & Cross Sell — Selleasy
En Route Designs United States
10 products $38 avg 6 ads
Baby & Kids baby clothing baby blankets
210 products $28 avg 2 ads
Baby & Kids baby clothes baby gear Klaviyo: Email Marketing & SMS
247 products $22 avg 4 ads
Home & Garden Celebrations & Gifts customized frames nursery decor Bundler ‑ Product Bundles App
934 products $64 avg 1 ads
Baby & Kids baby clothing kids clothing UpPromote Affiliate Marketing
5 products $106 avg 2 ads
Baby & Kids baby clothes nursery decor Weglot: AI & Human Translate

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FAQ

How many Shopify Nursery decor stores are there?

We currently track 599 active Shopify stores in the Nursery decor segment.

Are Shopify Nursery decor stores growing?

Yes. In the last 30 days, 32 new stores were indexed in the Nursery decor segment, showing a 5% monthly growth rate.

What is the average product price in Shopify Nursery decor stores?

Among stores with pricing data, the average listed price is about $88, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Nursery decor stores?

The top apps are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, Infinite Product Options. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.