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Shopify topic analytics
Topic
Updated May 18, 2026
Shopify

248 Shopify South africa Stores: Stats & Market Data (2026)

248 active Shopify stores fall into the South africa segment, with 41 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Food & Beverages. 80% maintain social media profiles — Instagram leads — and 15% run Meta ad campaigns.

80%
Social media
15%
Meta ads
73%
Contact info
Total Stores
248
Active Shopify stores
New (30d)
41
Newly added in the last 30 days
Avg. Products
591
Among 243 stores with catalog data
Avg. Price
$91
Among 232 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

30 15 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

41 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 33 · 14%
10-49 80 · 33%
50-199 57 · 23%
200-999 55 · 23%
1k-4.9k 13 · 5%
5k+ 5 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
26% coverage
Home & Garden
15% coverage
Food & Beverages
13% coverage
Beauty & Cosmetics
12% coverage
Arts & Entertainment
6% coverage
Jewelry & Watches
4% coverage
Health
4% coverage
Celebrations & Gifts
4% coverage
Electronics
4% coverage
Toys & Games
3% coverage
Hardware
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 591 because some stores carry much larger inventories. That's larger than the Shopify average of 437. The strongest country concentrations are South Africa, United States, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 93 · 40%
$25-$49 54 · 23%
$50-$99 44 · 19%
$100-$199 20 · 9%
$200-$499 14 · 6%
$500+ 7 · 3%
Store currencies
ZAR 237 EUR 3 GBP 3 USD 3 CAD 1 NZD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $91 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (71%), Facebook (62%), TikTok (20%).

Instagram
71%
Facebook
62%
TikTok
20%
YouTube
15%
Twitter / X
9%
Pinterest
3%
LinkedIn
3%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 15% run Meta ads. That's 21 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (56%), Google Tag Manager (13%), Google Ads (4%).

Google Analytics
56%
Google Tag Manager
13%
Google Ads
4%
TikTok Pixel
2%
Facebook Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 27% Horizon 6% Debut 4% Craft 3% Spotlight 3% Trade 2% Impulse 2% Prestige 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

76 products $19 avg 2 ads
Apparel & Accessories ladies handbags sandals AfterShip Email Marketing,SMS Variant Option Product Options
162 products $58 avg 2 ads
Apparel & Accessories women's clothing fashion store Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
358 products $229 avg 9 ads
Home & Garden metal wall art custom signage Infinite Product Options GSC Countdown Timer Bar
36 products $12 avg 1 ads
Home & Garden candles home decor GemPages Landing Page Builder CK: Google Reviews
372 products $30 avg 9 ads
Beauty & Cosmetics korean beauty skincare products
Marzipan Jewellery United States
219 products $22 avg 3 ads
Jewelry & Watches handcrafted jewelry ethical jewelry RT: Google Fonts, Custom Fonts Wishlist by Square
58 products $33 avg
Apparel & Accessories lingerie intimates Instafeed ‑ Instagram Feed Judge.me Product Reviews App
137 products $7 avg
Toys & Games Celebrations & Gifts Jewelry & Watches beaded jewelry handmade gifts Shopify Inbox
32 products $15 avg
Home & Garden home decor modern design Essential Announcement Bar Shopify Inbox
271 products $24 avg
Home & Garden home decor ceramics Bundler ‑ Product Bundles App CK: Abandoned cart on WhatsApp
29 products
event wristbands badges Tiny SEO Speed Image Optimizer Upload‑Lift Image Upload
544 products $92 avg 9 ads
Apparel & Accessories leather shoes footwear store

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FAQ

How many Shopify South africa stores are there?

We currently track 248 active Shopify stores in the South africa segment.

Are Shopify South africa stores growing?

Yes. In the last 30 days, 41 new stores were indexed in the South africa segment, showing a 17% monthly growth rate.

What is the average product price in Shopify South africa stores?

Among stores with pricing data, the average listed price is about $91, with the most common pricing band at Under $25.

What apps are most popular for Shopify South africa stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.