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Shopify topic analytics
Topic
Updated Apr 27, 2026
Shopify

407 Shopify Subscription Stores: Stats & Market Data (2026)

407 active Shopify stores fall into the Subscription segment, with 27 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Celebrations & Gifts, Arts & Entertainment. 66% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

66%
Social media
6%
Meta ads
42%
Contact info
Total Stores
407
Active Shopify stores
New (30d)
27
Newly added in the last 30 days
Avg. Products
97
Among 404 stores with catalog data
Avg. Price
$91
Among 405 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

27 13 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

27 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 136 · 34%
10-49 146 · 36%
50-199 95 · 24%
200-999 21 · 5%
1k-4.9k 5 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
36% coverage
Celebrations & Gifts
11% coverage
Arts & Entertainment
9% coverage
Education & Courses
7% coverage
Books & Literature
7% coverage
Apparel & Accessories
6% coverage
Software
4% coverage
Beauty & Cosmetics
4% coverage
Electronics
4% coverage
Home & Garden
3% coverage
Business & Industrial
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 97 because some stores carry much larger inventories. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, Canada, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 132 · 33%
$25-$49 130 · 32%
$50-$99 78 · 19%
$100-$199 28 · 7%
$200-$499 24 · 6%
$500+ 13 · 3%
Store currencies
USD 218 EUR 41 GBP 37 CAD 29 AUD 21 JPY 16 MXN 7 NZD 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $91 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Recharge Subscriptions App, Seal Subscriptions App, Printful: Print on Demand.

Social media platforms

Instagram (63%), Facebook (49%), YouTube (20%).

Instagram
63%
Facebook
49%
YouTube
20%
Twitter / X
17%
TikTok
12%
LinkedIn
5%
Pinterest
4%

Social media adoption is strong at 66%, and 6% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (37%), Google Tag Manager (13%), Facebook Pixel (5%).

Google Analytics
37%
Google Tag Manager
13%
Facebook Pixel
5%
Google Ads
5%
Pinterest Pixel
0%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 28% Debut 8% Horizon 4% Craft 3% Brooklyn 2% Minimal 2% Studio 2% Refresh 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

597 products $95 avg 3 ads
Education & Courses learning resources
A2B Ranch United States
17 products $18 avg 7 ads
Beauty & Cosmetics soap subscription
OXYFUEL United States
42 products $65 avg 13 ads
Books & Literature Business & Industrial Celebrations & Gifts ebooks subscription Seal Subscriptions App
5 products $33 avg 3 ads
Food & Beverages coffee subscription Seal Subscriptions App
76 products $31 avg
Food & Beverages cheese gourmet food
14 products $38 avg
Food & Beverages coffee subscription
363 products $14 avg
Celebrations & Gifts personalized gifts subscription
47 products $85 avg
Food & Beverages cheese subscription Recharge Subscriptions App
11 products $20 avg
Food & Beverages coffee subscription
127 products $55 avg 284 ads
Food & Beverages Apparel & Accessories organic coffee alternative Printful: Print on Demand Rebuy Personalization Engine
Yahara Chocolate United States
411 products $13 avg
Food & Beverages chocolate tea Hulk GDPR Cookie Consent Bar
68 products $59 avg
Food & Beverages Apparel & Accessories coffee gift card Recharge Subscriptions App

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FAQ

How many Shopify Subscription stores are there?

We currently track 407 active Shopify stores in the Subscription segment.

Are Shopify Subscription stores growing?

Yes. In the last 30 days, 27 new stores were indexed in the Subscription segment, showing a 7% monthly growth rate.

What is the average product price in Shopify Subscription stores?

Among stores with pricing data, the average listed price is about $91, with the most common pricing band at Under $25.

What apps are most popular for Shopify Subscription stores?

The top apps are Recharge Subscriptions App, Seal Subscriptions App, Printful: Print on Demand. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.