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Shopify topic analytics
Topic
Updated June 8, 2026
Shopify

7,925 Shopify Gift card Stores: Stats & Market Data (2026)

7,925 active Shopify stores fall into the Gift card segment, with 932 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Celebrations & Gifts, Apparel & Accessories, Food & Beverages. 80% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

80%
Social media
6%
Meta ads
57%
Contact info
Total Stores
7,925
Active Shopify stores
New (30d)
932
Newly added in the last 30 days
Avg. Products
93
Among 7,896 stores with catalog data
Avg. Price
$103
Among 7,922 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

981 490 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

932 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,256 · 16%
10-49 3,678 · 47%
50-199 2,484 · 31%
200-999 406 · 5%
1k-4.9k 57 · 1%
5k+ 15 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
35% coverage
Apparel & Accessories
23% coverage
Food & Beverages
16% coverage
Beauty & Cosmetics
9% coverage
Home & Garden
8% coverage
Jewelry & Watches
7% coverage
Arts & Entertainment
6% coverage
Health
2% coverage
Toys & Games
1% coverage
Electronics
1% coverage
Books & Literature
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 93 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,941 · 25%
$25-$49 2,614 · 33%
$50-$99 1,682 · 21%
$100-$199 952 · 12%
$200-$499 501 · 6%
$500+ 232 · 3%
Store currencies
USD 4,257 EUR 1,047 GBP 648 AUD 618 CAD 561 NZD 118 ZAR 78 INR 61

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $103 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (76%), Facebook (61%), TikTok (21%).

Instagram
76%
Facebook
61%
TikTok
21%
YouTube
17%
Twitter / X
14%
Pinterest
11%
LinkedIn
4%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 6% run Meta ads. That's 21 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (38%), Google Tag Manager (11%), Google Ads (4%).

Google Analytics
38%
Google Tag Manager
11%
Google Ads
4%
Facebook Pixel
2%
Pinterest Pixel
0%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Prestige.

Dawn 18% Debut 10% Prestige 3% Craft 3% Horizon 3% Impulse 2% Brooklyn 2% Refresh 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

125 products $36 avg 64 ads
Books & Literature ebooks audiobooks UpPromote Affiliate Marketing Ali Reviews: AI Product Review
23 products $45 avg 1 ads
Apparel & Accessories compression socks stylish socks UpPromote Affiliate Marketing Kaching Bundles App & Upsells
81 products $135 avg 2 ads
Jewelry & Watches mens jewelry stainless steel necklace Afterpay On‑Site Messaging Klaviyo: Email Marketing & SMS
12 products $35 avg 2 ads
medical equipment trauma shears Affiliatly Affiliate Marketing Simprosys Google Shopping Feed
111 products $1161 avg 1 ads
Jewelry & Watches gift card automatic watch TA MAPPY: Store Locator & Maps Shopify Inbox
56 products $16 avg 4 ads
Food & Beverages biscotti cookies Powerful Contact Form Builder Elevar Conversion Tracking
9 products $219 avg 1 ads
golf equipment golf wedges Shopify Inbox Judge.me Product Reviews App
99 products $110 avg 3 ads
Education & Courses Celebrations & Gifts online course gift card Afterpay On‑Site Messaging BM: Country blocker IP blocker
100 products $13 avg 4 ads
Celebrations & Gifts gift card gift vouchers
aromáma United States
318 products $21 avg 3 ads
Health gift card wellness products EG Auto Add to Cart Free Gift Loox ‑ Product Reviews App
74 products $15 avg 3 ads
Celebrations & Gifts gift card confectionery Klaviyo: Email Marketing & SMS Loox ‑ Product Reviews App
42 products $25 avg 11 ads
Apparel & Accessories gym jewelry women's clothing Kaching Bundles App & Upsells Kaching CartDrawer Cart Upsell

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FAQ

How many Shopify Gift card stores are there?

We currently track 7,925 active Shopify stores in the Gift card segment.

Are Shopify Gift card stores growing?

Yes. In the last 30 days, 932 new stores were indexed in the Gift card segment, showing a 12% monthly growth rate.

What is the average product price in Shopify Gift card stores?

Among stores with pricing data, the average listed price is about $103, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Gift card stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.