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Topic
Updated Apr 27, 2026
Shopify

250 Shopify Sustainable apparel Stores: Stats & Market Data (2026)

250 active Shopify stores fall into the Sustainable apparel segment, with 34 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 78% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.

78%
Social media
8%
Meta ads
55%
Contact info
Total Stores
250
Active Shopify stores
New (30d)
34
Newly added in the last 30 days
Avg. Products
199
Among 247 stores with catalog data
Avg. Price
$97
Among 245 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

33 16 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

34 new stores were added in the past 30 days (14% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 38 · 15%
10-49 74 · 30%
50-199 82 · 33%
200-999 44 · 18%
1k-4.9k 9 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
100% coverage
Home & Garden
2% coverage
Arts & Entertainment
1% coverage
Celebrations & Gifts 1 Health 1 Jewelry & Watches 1 Office Supplies 1 Sporting Goods 1

Among stores with catalog data, the 50-199 product range is most common. The average is 199 products per store. That's smaller than the Shopify average of 447. The strongest country concentrations are United States, Germany, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 25 · 10%
$25-$49 83 · 34%
$50-$99 68 · 28%
$100-$199 44 · 18%
$200-$499 23 · 9%
$500+ 2 · 1%
Store currencies
USD 89 EUR 78 GBP 21 AUD 15 CAD 8 INR 6 NZD 5 JPY 4

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $97 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Printful: Print on Demand, UpPromote Affiliate Marketing.

Social media platforms

Instagram (75%), Facebook (46%), TikTok (26%).

Instagram
75%
Facebook
46%
TikTok
26%
YouTube
21%
Pinterest
11%
Twitter / X
10%
LinkedIn
6%

Social media engagement is exceptionally high: 78% of stores maintain social profiles and 8% run Meta ads. That's 17 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (42%), Google Tag Manager (10%), Google Ads (3%).

Google Analytics
42%
Google Tag Manager
10%
Google Ads
3%
Facebook Pixel
2%
Pinterest Pixel
1%

Popular themes

The most used are Dawn, Impulse, Horizon.

Dawn 23% Impulse 6% Horizon 4% Prestige 4% Debut 4% Concept 3% Craft 2% Sense 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

Coastline Pakistan
152 products $20 avg 2 ads
Apparel & Accessories women's clothing athleisure wear UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
24 products $63 avg 2 ads
Apparel & Accessories Sporting Goods beach towel surf poncho
890 products $36 avg 239 ads
Home & Garden gardening t-shirts sustainable apparel
67 products $39 avg 4 ads
Apparel & Accessories sustainable apparel charity support
209 products $106 avg 114 ads
Apparel & Accessories outdoor clothing sustainable apparel
Lunar Fox Australia
423 products $110 avg 6 ads
Apparel & Accessories ethical fashion timeless clothing Covet Instagram Feed & Reviews
140 products $25 avg
Apparel & Accessories retro vintage clothing golf fashion
19 products $129 avg
Apparel & Accessories vintage clothing recycled fashion
31 products $32 avg
Apparel & Accessories afrocentric fashion handmade clothing
210 products $24 avg
Apparel & Accessories sports socks performance socks Hextom: Free Shipping Bar Klaviyo: Email Marketing & SMS
180 products $364 avg
Apparel & Accessories plant-based fashion luxury clothing Pop Convert ‑ Pop Ups, Banners
689 products $53 avg
Apparel & Accessories outdoor gear eco-friendly

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FAQ

How many Shopify Sustainable apparel stores are there?

We currently track 250 active Shopify stores in the Sustainable apparel segment.

Are Shopify Sustainable apparel stores growing?

Yes. In the last 30 days, 34 new stores were indexed in the Sustainable apparel segment, showing a 14% monthly growth rate.

What is the average product price in Shopify Sustainable apparel stores?

Among stores with pricing data, the average listed price is about $97, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Sustainable apparel stores?

The top apps are Klaviyo: Email Marketing & SMS, Printful: Print on Demand, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.