85 Shopify Toys and collectibles Stores: Stats & Market Data (2026)
85 active Shopify stores fall into the Toys and collectibles segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Toys & Games, Arts & Entertainment, Apparel & Accessories. 66% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
5 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the Shopify average of 23%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, the 200-999 product range is most common. The average is 2,265 products per store. That's larger than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Canada.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $54 because some stores price much higher, pulling it up. That's below the Shopify average of $219.
Popular apps
The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.
Marketing & analytics tools
Google Analytics (35%), Google Ads (6%), Google Tag Manager (6%).
Popular themes
The most used are Dawn, Refresh, Supply.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Swym Wishlist Plus
Shopify Inbox
Yotpo: Product Reviews App
Shopify Inbox
Judge.me Product Reviews App
Judge.me Product Reviews App
Judge.me Product Reviews App
Klaviyo: Email Marketing & SMS
UpPromote Affiliate Marketing
Avada AI SEO Suite Optimizer
UpPromote Affiliate Marketing
Klaviyo: Email Marketing & SMS
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Start Free TrialFAQ
How many Shopify Toys and collectibles stores are there?
We currently track 85 active Shopify stores in the Toys and collectibles segment.
Are Shopify Toys and collectibles stores growing?
Yes. In the last 30 days, 5 new stores were indexed in the Toys and collectibles segment, showing a 6% monthly growth rate.
What is the average product price in Shopify Toys and collectibles stores?
Among stores with pricing data, the average listed price is about $54, with the most common pricing band at Under $25.
What apps are most popular for Shopify Toys and collectibles stores?
The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (59%), Facebook (44%), TikTok (20%).
Social media adoption is strong at 66%, and 2% of stores run Meta ad campaigns. That's 7 percentage points above the Shopify average of 59%.