85 Shopify Website templates Stores: Stats & Market Data (2026)
85 active Shopify stores fall into the Website templates segment, with 31 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Software, Arts & Entertainment, Apparel & Accessories. 52% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
31 new stores were added in the past 30 days — 36% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 28%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 85 because some stores carry much larger inventories. That's smaller than the Shopify average of 437. The strongest country concentrations are United States, India, Australia.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $160 because some stores price much higher, pulling it up. That's below the Shopify average of $215.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing, AfterShip Referral & Affiliate.
Marketing & analytics tools
Google Analytics (33%), Google Tag Manager (9%), Facebook Pixel (5%).
Popular themes
The most used are Dawn, Horizon, Spotlight.
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Start Free TrialRepresentative stores
A varied sample — weighted by data completeness, refreshed daily
Seal Subscriptions App
AfterShip Email Marketing,SMS
UpPromote Affiliate Marketing
Klaviyo: Email Marketing & SMS
Trustpilot Reviews
UpPromote Affiliate Marketing
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Start Free TrialFAQ
How many Shopify Website templates stores are there?
We currently track 85 active Shopify stores in the Website templates segment.
Are Shopify Website templates stores growing?
Yes. In the last 30 days, 31 new stores were indexed in the Website templates segment, showing a 36% monthly growth rate.
What is the average product price in Shopify Website templates stores?
Among stores with pricing data, the average listed price is about $160, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Website templates stores?
The top apps are Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing, AfterShip Referral & Affiliate. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (44%), Facebook (34%), Pinterest (19%).
Social media adoption is strong at 52%, and 5% of stores run Meta ad campaigns. That's 6 percentage points below the Shopify average of 58%.