981 Shopify Wellness store Stores: Stats & Market Data (2026)
981 active Shopify stores fall into the Wellness store segment, with 134 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Health, Beauty & Cosmetics, Food & Beverages. 54% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
134 new stores were added in the past 30 days (14% of the total), showing steady growth. This is below the Shopify average of 35%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Books & Literature 4 Celebrations & Gifts 4 Electronics 4 Education & Courses 3Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 142 because some stores carry much larger inventories. That's smaller than the Shopify average of 440. The strongest country concentrations are United States, Colombia, India.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $255 because some stores price much higher, pulling it up. That's above the Shopify average of $217.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.
Marketing & analytics tools
Google Analytics (32%), Google Tag Manager (14%), Facebook Pixel (4%).
Popular themes
The most used are Dawn, Horizon, Debut.
Need store-level data?
Export emails, social profiles, and tech stacks for every store in this segment.
Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Releasit COD Form & Upsells
Avada AI SEO Suite Optimizer
AdRoll Marketing & Advertising
EG Auto Add to Cart Free Gift
Consentmo GDPR Compliance
Awin ‑ Affiliate Marketing
Judge.me Product Reviews App
GemPages Landing Page Builder
Judge.me Product Reviews App
AfterShip Referral & Affiliate
Hextom: Free Shipping Bar
GemPages Landing Page Builder
Releasit COD Form & Upsells
Klaviyo: Email Marketing & SMS
Quiz Kit: Product Quiz Maker
Blockify Fraud Filter, Blocker
Powerful Contact Form Builder
Want the full dataset?
Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.
Start Free TrialFAQ
How many Shopify Wellness store stores are there?
We currently track 981 active Shopify stores in the Wellness store segment.
Are Shopify Wellness store stores growing?
Yes. In the last 30 days, 134 new stores were indexed in the Wellness store segment, showing a 14% monthly growth rate.
What is the average product price in Shopify Wellness store stores?
Among stores with pricing data, the average listed price is about $255, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Wellness store stores?
The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (51%), Facebook (41%), YouTube (16%).
Social media adoption is strong at 54%, and 7% of stores run Meta ad campaigns.