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Wix subcategory analytics
Subcategory
Updated Apr 6, 2026
Wix

1,349 Wix Gym & Fitness Stores: Stats & Market Data (2026)

1,349 active Wix stores fall into the Gym & Fitness segment, with 44 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Health, Apparel & Accessories. 83% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

83%
Social media
3%
Meta ads
98%
Contact info
Total Stores
1,349
Active Wix stores
New (30d)
44
Newly added in the last 30 days
Avg. Products
37
Among 1,288 stores with catalog data
Avg. Price
$245
Among 777 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

47 23 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

44 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 600 · 47%
10-49 550 · 43%
50-199 101 · 8%
200-999 30 · 2%
1k-4.9k 7 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Health
21% coverage
Apparel & Accessories
7% coverage
Education & Courses
4% coverage
Baby & Kids
1% coverage
Home & Garden
1% coverage
Toys & Games
1% coverage
Books & Literature
1% coverage
Electronics
1% coverage
Arts & Entertainment 5 Celebrations & Gifts 5

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 37 because some stores carry much larger inventories. That's smaller than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 213 · 27%
$25-$49 286 · 37%
$50-$99 154 · 20%
$100-$199 60 · 8%
$200-$499 33 · 4%
$500+ 31 · 4%
Store currencies
USD 667 EUR 161 GBP 159 CAD 73 AUD 54 BRL 24 CHF 24 MXN 18

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $245 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (74%), Facebook (63%), YouTube (23%).

Instagram
74%
Facebook
63%
YouTube
23%
TikTok
12%
Twitter / X
10%
LinkedIn
9%
Pinterest
2%

Social media engagement is exceptionally high: 83% of stores maintain social profiles and 3% run Meta ads. That's 6 percentage points above the Wix average of 77%.

Marketing & analytics tools

Google Tag Manager (3%), Facebook Pixel (2%), Google Analytics (2%).

Google Tag Manager
3%
Facebook Pixel
2%
Google Analytics
2%
Google Ads
2%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

19 products $25 avg 5 ads
Sporting Goods Health sports supplements pre workout
147 products $31 avg 1 ads
Sporting Goods Health workout clothes fitness apparel
12 products $32 avg 28 ads
Sporting Goods Education & Courses fitness expo tickets sports conference passes
12 products $76 avg 2 ads
Sporting Goods sports equipment fitness gear
26 products $32 avg
Sporting Goods Health personal training functional fitness
6 products $78 avg
Sporting Goods personal training fitness studio
14 products $22 avg
Sporting Goods karate training gear kickboxing equipment
46 products $12 avg
Sporting Goods Health resistance bands physiotherapy equipment
55 products $28 avg
Sporting Goods Apparel & Accessories jiu jitsu shirt martial arts hoodie
149 products $33 avg
Apparel & Accessories Baby & Kids Sporting Goods dancewear gymnastics apparel
117 products $135 avg
Sporting Goods sports equipment store skiing gear
9 products $26 avg
Apparel & Accessories Sporting Goods ballet shoes dancewear

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FAQ

How many Wix Gym & Fitness stores are there?

We currently track 1,349 active Wix stores in the Gym & Fitness segment.

Are Wix Gym & Fitness stores growing?

Yes. In the last 30 days, 44 new stores were indexed in the Gym & Fitness segment, showing a 3% monthly growth rate.

What is the average product price in Wix Gym & Fitness stores?

Among stores with pricing data, the average listed price is about $245, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.