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Wix country analytics
Country
Updated June 8, 2026
Wix

228 Wix Stores in Guatemala: Stats & Trends (2026)

We track 228 active Wix stores in Guatemala, with 59 newly added in the last 30 days (26% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Beauty & Cosmetics, Food & Beverages. 82% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

82%
Social media
1%
Meta ads
83%
Contact info
Total Stores
228
Active Wix stores
New (30d)
59
Newly added in the last 30 days
Avg. Products
239
Among 227 stores with catalog data
Avg. Price
$174
Among 133 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

61 30 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

59 new stores were added in the past 30 days — 26% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 48 · 21%
10-49 83 · 37%
50-199 49 · 22%
200-999 40 · 18%
1k-4.9k 5 · 2%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
9% coverage
Beauty & Cosmetics
7% coverage
Food & Beverages
7% coverage
Hardware
6% coverage
Arts & Entertainment
5% coverage
Electronics
5% coverage
Health
5% coverage
Apparel & Accessories
4% coverage
Education & Courses
4% coverage
Business & Industrial
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 239 because some stores carry much larger inventories. That's larger than the Wix average of 73. The most popular store categories in this market are Home & Garden, Beauty & Cosmetics, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 65 · 49%
$25-$49 21 · 16%
$50-$99 15 · 11%
$100-$199 11 · 8%
$200-$499 10 · 8%
$500+ 11 · 8%
Store currencies
GTQ 198 USD 25

Among stores with pricing data, the most common price range is Under $25. The average is higher at $174 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (71%), Facebook (70%), TikTok (22%).

Instagram
71%
Facebook
70%
TikTok
22%
YouTube
14%
LinkedIn
13%
Twitter / X
10%
Pinterest
0%

Social media engagement is exceptionally high: 82% of stores maintain social profiles and 1% run Meta ads. That's 18 percentage points above the Wix average of 64%.

Marketing & analytics tools

Google Analytics (6%), Google Ads (3%), Google Tag Manager (2%).

Google Analytics
6%
Google Ads
3%
Google Tag Manager
2%
Facebook Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

62 products $38 avg
Vehicles & Parts carbon fiber accessories performance upgrades
11 products $9 avg
Home & Garden biodegradable cleaning products industrial cleaning supplies
251 products $34 avg
Electronics Beauty & Cosmetics bluetooth speaker nfc card
21 products $136 avg
Education & Courses lean six sigma certification black belt course
32 products $413 avg
349 products $12 avg
Vehicles & Parts car lubricants vehicle accessories
Ninosports Guatemala
32 products $28 avg
Apparel & Accessories guatemalan clothing fashion
95 products $133 avg
Electronics security cameras dahua
11 products $13 avg
Food & Beverages snack food banzitos snacks
299 products $27 avg
Electronics smartphones mobile accessories
7 products $460 avg
Furniture living-room furniture handmade furniture

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FAQ

How many Wix stores are in Guatemala?

Our database tracks 228 active Wix stores in Guatemala.

How fast is the Guatemala Wix market growing?

In the past 30 days, 59 new Wix stores were indexed in Guatemala, reflecting a 26% monthly growth rate.

What is the average catalog size for Guatemala Wix stores?

Among Wix stores in Guatemala with catalog data, the average is about 239 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.