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Wix country analytics
Country
Updated June 1, 2026
Wix

154 Wix Stores in Kenya: Stats & Trends (2026)

We track 154 active Wix stores in Kenya, with 42 newly added in the last 30 days (27% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Electronics. 72% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

72%
Social media
1%
Meta ads
82%
Contact info
Total Stores
154
Active Wix stores
New (30d)
42
Newly added in the last 30 days
Avg. Products
314
Among 151 stores with catalog data
Avg. Price
$404
Among 84 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

45 22 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

42 new stores were added in the past 30 days — 27% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 38 · 25%
10-49 56 · 37%
50-199 25 · 17%
200-999 20 · 13%
1k-4.9k 11 · 7%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
10% coverage
Apparel & Accessories
8% coverage
Electronics
8% coverage
Beauty & Cosmetics
6% coverage
Arts & Entertainment
5% coverage
Food & Beverages
5% coverage
Hardware
3% coverage
Vehicles & Parts
3% coverage
Books & Literature
3% coverage
Education & Courses
3% coverage
Health
3% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 314 because some stores carry much larger inventories. That's larger than the Wix average of 73. The most popular store categories in this market are Home & Garden, Apparel & Accessories, Electronics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 41 · 49%
$25-$49 14 · 17%
$50-$99 11 · 13%
$100-$199 4 · 5%
$200-$499 9 · 11%
$500+ 5 · 6%
Store currencies
KES 123 USD 13 CAD 3 EUR 3 GBP 2 QAR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $404 because some stores price much higher, pulling it up. That's above the Wix average of $368.

Social media platforms

Instagram (60%), Facebook (40%), Twitter / X (29%).

Instagram
60%
Facebook
40%
Twitter / X
29%
LinkedIn
28%
TikTok
25%
YouTube
18%
Pinterest
3%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 1% run Meta ads. That's 7 percentage points above the Wix average of 65%.

Marketing & analytics tools

Google Analytics (7%), Google Tag Manager (6%), Google Ads (3%).

Google Analytics
7%
Google Tag Manager
6%
Google Ads
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

450 products $75 avg
Arts & Entertainment african jewelry local art
5 products $84 avg
Education & Courses homeschooling online classes
13 products $3 avg
Beauty & Cosmetics natural skincare beauty products
123 products $7 avg
Jewelry & Watches stainless steel jewelry fashion jewelry online
376 products $15 avg
Beauty & Cosmetics bath products body care
28 products $66 avg
Hardware hardware store office chair repairs
32 products $11 avg
Food & Beverages seafood delivery fresh frozen meat
52 products $67 avg
Home & Garden home decor interior design
60 products $7 avg
Health mens health services holistic wellness

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FAQ

How many Wix stores are in Kenya?

Our database tracks 154 active Wix stores in Kenya.

How fast is the Kenya Wix market growing?

In the past 30 days, 42 new Wix stores were indexed in Kenya, reflecting a 27% monthly growth rate.

What is the average catalog size for Kenya Wix stores?

Among Wix stores in Kenya with catalog data, the average is about 314 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.