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Wix topic analytics
Topic
Updated May 18, 2026
Wix

278 Wix Haircare Stores: Stats & Market Data (2026)

278 active Wix stores fall into the Haircare segment, with 30 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 76% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

76%
Social media
1%
Meta ads
74%
Contact info
Total Stores
278
Active Wix stores
New (30d)
30
Newly added in the last 30 days
Avg. Products
67
Among 276 stores with catalog data
Avg. Price
$90
Among 208 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

20 10 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

30 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 79 · 29%
10-49 137 · 50%
50-199 44 · 16%
200-999 14 · 5%
1k-4.9k 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
95% coverage
Apparel & Accessories
4% coverage
Home & Garden
1% coverage
Celebrations & Gifts 1 Food & Beverages 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 67 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 97 · 47%
$25-$49 53 · 25%
$50-$99 34 · 16%
$100-$199 13 · 6%
$200-$499 10 · 5%
$500+ 1 · 0%
Store currencies
USD 139 EUR 37 GBP 19 BRL 13 CAD 13 AUD 11 MXN 9 NZD 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $90 because some stores price much higher, pulling it up. That's below the Wix average of $365.

Social media platforms

Instagram (69%), Facebook (55%), TikTok (11%).

Instagram
69%
Facebook
55%
TikTok
11%
YouTube
9%
Twitter / X
8%
LinkedIn
5%
Pinterest
5%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 1% run Meta ads. That's 8 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Ads (3%), Google Tag Manager (2%), Google Analytics (2%).

Google Ads
3%
Google Tag Manager
2%
Google Analytics
2%
Facebook Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

43 products $17 avg
Beauty & Cosmetics lashes haircare
10 products $29 avg
Beauty & Cosmetics beauty products cosmetics store
13 products $88 avg
Beauty & Cosmetics haircare salon
134 products $36 avg
Beauty & Cosmetics hairdressing haircare
12 products $90 avg
Beauty & Cosmetics skincare haircare
28 products $272 avg
Beauty & Cosmetics haircare beauty products
171 products $15 avg
Beauty & Cosmetics bath-body natural skincare
18 products $21 avg
Beauty & Cosmetics natural hair products haircare
21 products $52 avg
Beauty & Cosmetics haircare beauty salon
6 products $17 avg
Beauty & Cosmetics beauty skincare
11 products $40 avg
Beauty & Cosmetics beauty-products skincare

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FAQ

How many Wix Haircare stores are there?

We currently track 278 active Wix stores in the Haircare segment.

Are Wix Haircare stores growing?

Yes. In the last 30 days, 30 new stores were indexed in the Haircare segment, showing a 11% monthly growth rate.

What is the average product price in Wix Haircare stores?

Among stores with pricing data, the average listed price is about $90, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.