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Updated Apr 6, 2026
Wix

1,764 Wix Stores in Netherlands: Stats & Trends (2026)

We track 1,764 active Wix stores in Netherlands, with 69 newly added in the last 30 days (4% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Apparel & Accessories. 83% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

83%
Social media
1%
Meta ads
98%
Contact info
Total Stores
1,764
Active Wix stores
New (30d)
69
Newly added in the last 30 days
Avg. Products
79
Among 1,608 stores with catalog data
Avg. Price
$269
Among 988 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

62 31 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

69 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 544 · 34%
10-49 634 · 39%
50-199 307 · 19%
200-999 106 · 7%
1k-4.9k 16 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
18% coverage
Home & Garden
13% coverage
Apparel & Accessories
11% coverage
Food & Beverages
8% coverage
Beauty & Cosmetics
6% coverage
Education & Courses
5% coverage
Health
4% coverage
Celebrations & Gifts
4% coverage
Jewelry & Watches
4% coverage
Books & Literature
2% coverage
Baby & Kids
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 79 because some stores carry much larger inventories. The most popular store categories in this market are Arts & Entertainment, Home & Garden, Apparel & Accessories.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 321 · 32%
$25-$49 231 · 23%
$50-$99 162 · 16%
$100-$199 99 · 10%
$200-$499 81 · 8%
$500+ 94 · 10%
Store currencies
EUR 1,737 USD 15 GBP 2 TRY 2 AED 1 ARS 1 CAD 1 NZD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $269 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (76%), Facebook (54%), LinkedIn (20%).

Instagram
76%
Facebook
54%
LinkedIn
20%
TikTok
14%
YouTube
14%
Twitter / X
6%
Pinterest
3%

Social media engagement is exceptionally high: 83% of stores maintain social profiles and 1% run Meta ads. That's 6 percentage points above the Wix average of 77%.

Marketing & analytics tools

Google Analytics (6%), Google Tag Manager (4%), Facebook Pixel (2%).

Google Analytics
6%
Google Tag Manager
4%
Facebook Pixel
2%
Google Ads
2%
Pinterest Pixel
1%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,260 products $36 avg 1 ads
Apparel & Accessories women's clothing affordable fashion
172 products $2 avg 1 ads
Celebrations & Gifts baby-kids baby-clothing
9 products $25 avg
Apparel & Accessories heavy punk clothing band t-shirts
14 products $17 avg
Home & Garden scented candles home decor
14 products $121 avg
Food & Beverages whisky rum
845 products $3071 avg
Hardware Business & Industrial industrial automation plc spare parts
84 products $6 avg
Arts & Entertainment online art courses children drawing lessons
48 products $283 avg
Celebrations & Gifts party rental children's parties
20 products $282 avg
Apparel & Accessories handmade hats bags
32 products $6 avg
Home & Garden kaarsen geurkaarsen
14 products $41 avg
Animals & Pet Supplies Apparel & Accessories narwhal t-shirt narwhal merchandise
36 products $13 avg
Apparel & Accessories handmade jewelry fashion accessories

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FAQ

How many Wix stores are in Netherlands?

Our database tracks 1,764 active Wix stores in Netherlands.

How fast is the Netherlands Wix market growing?

In the past 30 days, 69 new Wix stores were indexed in Netherlands, reflecting a 4% monthly growth rate.

What is the average catalog size for Netherlands Wix stores?

Among Wix stores in Netherlands with catalog data, the average is about 79 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.