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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

78 Wix Collectible toys Stores: Stats & Market Data (2026)

78 active Wix stores fall into the Collectible toys segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Toys & Games, Antiques & Collectibles, Arts & Entertainment. 77% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

77%
Social media
1%
Meta ads
97%
Contact info
Total Stores
78
Active Wix stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
669
Among 70 stores with catalog data
Avg. Price
$228
Among 57 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

6 3 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

6 new stores were added in the past 30 days (8% of the total), showing steady growth. This is above the Wix average of 4%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 13 · 19%
10-49 22 · 31%
50-199 15 · 21%
200-999 10 · 14%
1k-4.9k 9 · 13%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
81% coverage
Arts & Entertainment
6% coverage
Celebrations & Gifts
3% coverage
Apparel & Accessories
1% coverage
Baby & Kids
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 669 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 23 · 40%
$25-$49 11 · 19%
$50-$99 10 · 18%
$100-$199 6 · 11%
$200-$499 4 · 7%
$500+ 3 · 5%
Store currencies
USD 42 EUR 12 GBP 7 INR 5 CAD 4 AUD 1 CHF 1 HKD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $228 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (59%), Facebook (56%), TikTok (24%).

Instagram
59%
Facebook
56%
TikTok
24%
YouTube
17%
Twitter / X
10%
LinkedIn
9%
Pinterest
6%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (8%), Facebook Pixel (1%), Google Ads (1%).

Google Analytics
8%
Facebook Pixel
1%
Google Ads
1%
Google Tag Manager
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

6 products $40 avg
Antiques & Collectibles funko pop figures collectible toys
652 products $58 avg
Toys & Games lego toys collectible toys
65 products $318 avg
Toys & Games vintage toys collectible toys
20 products $93 avg
Arts & Entertainment fabric sculptures teddy bears
8 products $10 avg
Toys & Games custom minifigures building blocks
18 products $500 avg
Toys & Games he man figures krang action figure
1,310 products $65 avg
Toys & Games anime figures dragon ball z
2,385 products $110 avg
Toys & Games collectible toys action figures shop
2,619 products $18 avg 1 ads
Toys & Games funko pops anime figures
349 products $41 avg
Toys & Games Arts & Entertainment Celebrations & Gifts mtg cards lego sets
586 products $23 avg
Toys & Games collectible toys diecast cars
149 products $25 avg
Toys & Games branded toys toy store

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FAQ

How many Wix Collectible toys stores are there?

We currently track 78 active Wix stores in the Collectible toys segment.

Are Wix Collectible toys stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Collectible toys segment, showing a 8% monthly growth rate.

What is the average product price in Wix Collectible toys stores?

Among stores with pricing data, the average listed price is about $228, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.