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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

449 Wix Handmade soap Stores: Stats & Market Data (2026)

449 active Wix stores fall into the Handmade soap segment, with 15 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Health. 78% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

78%
Social media
0%
Meta ads
98%
Contact info
Total Stores
449
Active Wix stores
New (30d)
15
Newly added in the last 30 days
Avg. Products
50
Among 429 stores with catalog data
Avg. Price
$16
Among 331 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

32 16 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

15 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 37 · 9%
10-49 260 · 61%
50-199 118 · 28%
200-999 14 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
83% coverage
Home & Garden
31% coverage
Health
4% coverage
Arts & Entertainment
2% coverage
Celebrations & Gifts
1% coverage
Apparel & Accessories 1 Food & Beverages 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 50 because some stores carry much larger inventories. That's smaller than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 296 · 89%
$25-$49 20 · 6%
$50-$99 4 · 1%
$100-$199 11 · 3%
Store currencies
USD 292 EUR 41 GBP 37 CAD 23 AUD 8 HKD 8 CHF 5 INR 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $16 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (65%), Facebook (61%), TikTok (9%).

Instagram
65%
Facebook
61%
TikTok
9%
Pinterest
8%
YouTube
7%
Twitter / X
6%
LinkedIn
3%

Social media engagement is exceptionally high: 78% of stores maintain social profiles and 0% run Meta ads.

Marketing & analytics tools

Google Analytics (2%), Google Tag Manager (1%), Facebook Pixel (1%).

Google Analytics
2%
Google Tag Manager
1%
Facebook Pixel
1%
Google Ads
0%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

6 products $8 avg 1 ads
Arts & Entertainment handmade soap craft workshops
6 products $3 avg
Beauty & Cosmetics natural skincare handmade soap
12 products $10 avg
Beauty & Cosmetics Home & Garden handmade soap natural soap
21 products $15 avg
Beauty & Cosmetics natural skincare handmade soap
25 products $7 avg
Beauty & Cosmetics handmade soap natural skincare
12 products $7 avg
Beauty & Cosmetics handmade soap organic soap
123 products $9 avg
Home & Garden cabin decor seasonal scents
33 products $7 avg
Beauty & Cosmetics Home & Garden handmade soap aromatherapy candles
30 products $5 avg
Beauty & Cosmetics goat soap natural soap
40 products $11 avg
Beauty & Cosmetics handmade soap natural skincare
55 products $9 avg
Beauty & Cosmetics natural skincare handmade soap
143 products $8 avg
Beauty & Cosmetics natural soap handmade soap

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FAQ

How many Wix Handmade soap stores are there?

We currently track 449 active Wix stores in the Handmade soap segment.

Are Wix Handmade soap stores growing?

Yes. In the last 30 days, 15 new stores were indexed in the Handmade soap segment, showing a 3% monthly growth rate.

What is the average product price in Wix Handmade soap stores?

Among stores with pricing data, the average listed price is about $16, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.