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Topic
Updated Apr 6, 2026
Wix

147 Wix Handmade soaps Stores: Stats & Market Data (2026)

147 active Wix stores fall into the Handmade soaps segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Arts & Entertainment. 80% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

80%
Social media
1%
Meta ads
98%
Contact info
Total Stores
147
Active Wix stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
62
Among 137 stores with catalog data
Avg. Price
$13
Among 113 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

6 3 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

6 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 12 · 9%
10-49 76 · 55%
50-199 42 · 31%
200-999 7 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
73% coverage
Home & Garden
27% coverage
Arts & Entertainment
5% coverage
Apparel & Accessories
1% coverage
Celebrations & Gifts
1% coverage
Food & Beverages
1% coverage
Health
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 62 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 105 · 93%
$25-$49 4 · 4%
$50-$99 3 · 3%
$100-$199 1 · 1%
Store currencies
USD 88 EUR 12 GBP 12 INR 12 CAD 10 AUD 3 ILS 2 BRL 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $13 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (69%), Facebook (63%), Pinterest (11%).

Instagram
69%
Facebook
63%
Pinterest
11%
YouTube
8%
TikTok
7%
Twitter / X
6%
LinkedIn
4%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (1%), Facebook Pixel (1%).

Google Analytics
4%
Google Tag Manager
1%
Facebook Pixel
1%
Google Ads
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

90 products $7 avg 1 ads
Beauty & Cosmetics handmade soaps natural skincare
12 products $10 avg
Health therapeutic products handmade soaps
100 products $4 avg
Beauty & Cosmetics khadi cosmetics herbal soaps
26 products $8 avg
Beauty & Cosmetics natural cosmetics handmade soaps
40 products $12 avg
Home & Garden eco-friendly home goods sustainable living products
229 products $46 avg
Beauty & Cosmetics handmade soaps candles
21 products $1 avg
Home & Garden botanical soaps slow-living goods
32 products $20 avg
Home & Garden artisan candles locally crafted candles
81 products $7 avg
Arts & Entertainment handmade soaps gifts
16 products $11 avg
Beauty & Cosmetics natural skincare handmade soaps
32 products $13 avg
Beauty & Cosmetics herbal skincare natural creams

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FAQ

How many Wix Handmade soaps stores are there?

We currently track 147 active Wix stores in the Handmade soaps segment.

Are Wix Handmade soaps stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Handmade soaps segment, showing a 4% monthly growth rate.

What is the average product price in Wix Handmade soaps stores?

Among stores with pricing data, the average listed price is about $13, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.