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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

421 Wix Home goods Stores: Stats & Market Data (2026)

421 active Wix stores fall into the Home goods segment, with 21 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Arts & Entertainment. 66% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

66%
Social media
1%
Meta ads
97%
Contact info
Total Stores
421
Active Wix stores
New (30d)
21
Newly added in the last 30 days
Avg. Products
70
Among 399 stores with catalog data
Avg. Price
$374
Among 198 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

28 14 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

21 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 78 · 20%
10-49 248 · 62%
50-199 47 · 12%
200-999 22 · 6%
1k-4.9k 4 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
89% coverage
Apparel & Accessories
9% coverage
Arts & Entertainment
4% coverage
Beauty & Cosmetics
4% coverage
Food & Beverages
3% coverage
Celebrations & Gifts
2% coverage
Furniture
2% coverage
Electronics
2% coverage
Health
1% coverage
Jewelry & Watches
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 70 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Japan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 76 · 38%
$25-$49 40 · 20%
$50-$99 49 · 25%
$100-$199 12 · 6%
$200-$499 13 · 7%
$500+ 8 · 4%
Store currencies
USD 281 GBP 25 EUR 20 CAD 18 JPY 12 BRL 8 INR 7 AUD 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $374 because some stores price much higher, pulling it up. That's above the Wix average of $351.

Social media platforms

Instagram (50%), Facebook (43%), YouTube (11%).

Instagram
50%
Facebook
43%
YouTube
11%
LinkedIn
10%
TikTok
9%
Twitter / X
7%
Pinterest
5%

Social media adoption is strong at 66%, and 1% of stores run Meta ad campaigns. That's 11 percentage points below the Wix average of 77%.

Marketing & analytics tools

Facebook Pixel (1%), Google Tag Manager (1%), Google Analytics (1%).

Facebook Pixel
1%
Google Tag Manager
1%
Google Analytics
1%
Google Ads
1%
TikTok Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

12 products $56 avg
Home & Garden home decor dynamic culture
HOME | Home United States
44 products $16 avg
Home & Garden home home goods
61 products $9 avg
Home & Garden Apparel & Accessories Toys & Games discounted overstock home goods
Aragosta United States
26 products $42 avg
Apparel & Accessories Home & Garden Celebrations & Gifts coastal apparel maine gifts
18 products $599 avg
Furniture handcrafted furniture made in canada
12 products $56 avg
Furniture Home & Garden custom furniture home goods
Home | Bit And Bee United States
12 products $56 avg
Home & Garden home decor garden supplies
21 products $23 avg
Home & Garden eco-friendly candles home goods
HOME | KRIBZZ United Arab Emirates
12 products $22 avg
Home & Garden home decor storage solutions
Artwear | Posh Werx United States
3,107 products $53 avg
Antiques & Collectibles artwear home goods
12 products $35 avg
Home & Garden home goods home decor
13 products $78 avg
Furniture home furniture

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FAQ

How many Wix Home goods stores are there?

We currently track 421 active Wix stores in the Home goods segment.

Are Wix Home goods stores growing?

Yes. In the last 30 days, 21 new stores were indexed in the Home goods segment, showing a 5% monthly growth rate.

What is the average product price in Wix Home goods stores?

Among stores with pricing data, the average listed price is about $374, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.