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Topic
Updated Apr 27, 2026
Wix

27 Wix Sensory play Stores: Stats & Market Data (2026)

27 active Wix stores fall into the Sensory play segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Toys & Games, Baby & Kids, Education & Courses. 93% maintain social media profiles — Facebook leads — and 7% run Meta ad campaigns.

93%
Social media
7%
Meta ads
78%
Contact info
Total Stores
27
Active Wix stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
39
Among 26 stores with catalog data
Avg. Price
$27
Among 16 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

3 new stores were added in the past 30 days (11% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 10 · 38%
10-49 9 · 35%
50-199 6 · 23%
200-999 1 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
48% coverage
Baby & Kids
37% coverage
Education & Courses
19% coverage
Arts & Entertainment
11% coverage
Celebrations & Gifts
7% coverage
Adult
4% coverage
Home & Garden
4% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 39 because some stores carry much larger inventories. That's smaller than the Wix average of 78. The strongest country concentrations are Australia, United States, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 10 · 62%
$25-$49 3 · 19%
$50-$99 2 · 12%
$100-$199 1 · 6%
Store currencies
AUD 12 USD 7 GBP 4 AED 1 CAD 1 PHP 1 THB 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $27 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Facebook (78%), Instagram (78%), TikTok (15%).

Facebook
78%
Instagram
78%
TikTok
15%
YouTube
15%
Pinterest
11%
LinkedIn
4%
Twitter / X
4%

Social media engagement is exceptionally high: 93% of stores maintain social profiles and 7% run Meta ads. That's 19 percentage points above the Wix average of 74%.

Marketing & analytics tools

Facebook Pixel (4%).

Facebook Pixel
4%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

24 products $7 avg
Toys & Games children's toys nature play kits
82 products $19 avg
Toys & Games Celebrations & Gifts sensory play kids activities
49 products $55 avg
Education & Courses sensory play kids activities
66 products $17 avg
Toys & Games Baby & Kids sensory play messy play
12 products $12 avg 1 ads
Toys & Games Education & Courses kids sensory play
7 products $37 avg
Celebrations & Gifts children parties sensory play
14 products $1 avg
Education & Courses sensory play learning experiences
9 products
Baby & Kids children family engagement
127 products $11 avg 1 ads
Toys & Games Baby & Kids educational toys baby gear
12 products
Adult hygiene skin care
9 products
Home & Garden therapy toys comfort items
10 products
Toys & Games Education & Courses sensory play messy makers

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FAQ

How many Wix Sensory play stores are there?

We currently track 27 active Wix stores in the Sensory play segment.

Are Wix Sensory play stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Sensory play segment, showing a 11% monthly growth rate.

What is the average product price in Wix Sensory play stores?

Among stores with pricing data, the average listed price is about $27, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.