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Wix topic analytics
Topic
Updated June 8, 2026
Wix

316 Wix Children Stores: Stats & Market Data (2026)

316 active Wix stores fall into the Children segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Baby & Kids, Books & Literature. 82% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

82%
Social media
2%
Meta ads
74%
Contact info
Total Stores
316
Active Wix stores
New (30d)
5
Newly added in the last 30 days
Avg. Products
93
Among 316 stores with catalog data
Avg. Price
$111
Among 185 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

29 14 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

5 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 131 · 41%
10-49 117 · 37%
50-199 42 · 13%
200-999 23 · 7%
1k-4.9k 2 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
28% coverage
Baby & Kids
19% coverage
Books & Literature
10% coverage
Toys & Games
10% coverage
Arts & Entertainment
8% coverage
Apparel & Accessories
6% coverage
Celebrations & Gifts
5% coverage
Home & Garden
4% coverage
Health
2% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 93 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Israel.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 90 · 49%
$25-$49 47 · 25%
$50-$99 19 · 10%
$100-$199 15 · 8%
$200-$499 8 · 4%
$500+ 6 · 3%
Store currencies
USD 135 EUR 49 GBP 34 AUD 14 ILS 14 CAD 12 CHF 9 JPY 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $111 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (68%), Facebook (64%), YouTube (21%).

Instagram
68%
Facebook
64%
YouTube
21%
TikTok
11%
LinkedIn
11%
Twitter / X
11%
Pinterest
5%

Social media engagement is exceptionally high: 82% of stores maintain social profiles and 2% run Meta ads. That's 18 percentage points above the Wix average of 64%.

Marketing & analytics tools

Google Ads (2%), Google Analytics (2%), Facebook Pixel (2%).

Google Ads
2%
Google Analytics
2%
Facebook Pixel
2%
Google Tag Manager
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

49 products $46 avg 2 ads
Education & Courses sensory play kids activities
79 products $170 avg
Arts & Entertainment drawing cartoons
73 products $9 avg
Baby & Kids baby products baby store
ÖZ BABY Türkiye
982 products $1 avg
Baby & Kids baby products children
4,520 products $28 avg
Toys & Games toys children
8 products $16 avg
Education & Courses tutoring learning
105 products $16 avg
Celebrations & Gifts costumes party supplies
23 products $32 avg
Toys & Games gymnastics children
29 products $11 avg
Books & Literature reading books
7 products $60 avg
Education & Courses kids education learning
5 products $133 avg
Arts & Entertainment therapy children

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FAQ

How many Wix Children stores are there?

We currently track 316 active Wix stores in the Children segment.

Are Wix Children stores growing?

Yes. In the last 30 days, 5 new stores were indexed in the Children segment, showing a 2% monthly growth rate.

What is the average product price in Wix Children stores?

Among stores with pricing data, the average listed price is about $111, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.