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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

332 Wix Children Stores: Stats & Market Data (2026)

332 active Wix stores fall into the Children segment, with 31 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Baby & Kids, Books & Literature. 82% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

82%
Social media
3%
Meta ads
70%
Contact info
Total Stores
332
Active Wix stores
New (30d)
31
Newly added in the last 30 days
Avg. Products
101
Among 328 stores with catalog data
Avg. Price
$105
Among 186 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

29 14 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

31 new stores were added in the past 30 days (9% of the total), showing steady growth. This is below the Wix average of 13%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 143 · 44%
10-49 118 · 36%
50-199 39 · 12%
200-999 23 · 7%
1k-4.9k 4 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
27% coverage
Baby & Kids
21% coverage
Books & Literature
10% coverage
Toys & Games
10% coverage
Arts & Entertainment
9% coverage
Apparel & Accessories
5% coverage
Celebrations & Gifts
4% coverage
Home & Garden
4% coverage
Health
2% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 101 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Israel.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 94 · 51%
$25-$49 44 · 24%
$50-$99 23 · 12%
$100-$199 12 · 6%
$200-$499 8 · 4%
$500+ 5 · 3%
Store currencies
USD 140 EUR 53 GBP 36 CAD 15 AUD 14 ILS 14 BRL 8 CHF 7

Among stores with pricing data, the most common price range is Under $25. The average is higher at $105 because some stores price much higher, pulling it up. That's below the Wix average of $362.

Social media platforms

Instagram (67%), Facebook (63%), YouTube (20%).

Instagram
67%
Facebook
63%
YouTube
20%
TikTok
11%
Twitter / X
11%
LinkedIn
10%
Pinterest
6%

Social media engagement is exceptionally high: 82% of stores maintain social profiles and 3% run Meta ads. That's 8 percentage points above the Wix average of 74%.

Marketing & analytics tools

Google Ads (2%), Google Analytics (2%), Facebook Pixel (2%).

Google Ads
2%
Google Analytics
2%
Facebook Pixel
2%
Google Tag Manager
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

88 products $26 avg
Baby & Kids Apparel & Accessories zero waste baby accessories
14 products $40 avg
Baby & Kids baby products baby gear
38 products $700 avg
Toys & Games playpen toys
251 products $16 avg
Toys & Games toys collectible figures
7 products $17 avg
Baby & Kids children kids clothing
84 products $12 avg
Baby & Kids baby children
100 products $139 avg
Toys & Games kids children
41 products $28 avg
Baby & Kids Apparel & Accessories Education & Courses children education
Home | TEENO & CO United Kingdom
11 products $7 avg
Books & Literature Education & Courses children wellbeing
28 products $253 avg
Home & Garden woodworking handmade

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FAQ

How many Wix Children stores are there?

We currently track 332 active Wix stores in the Children segment.

Are Wix Children stores growing?

Yes. In the last 30 days, 31 new stores were indexed in the Children segment, showing a 9% monthly growth rate.

What is the average product price in Wix Children stores?

Among stores with pricing data, the average listed price is about $105, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.