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Topic
Updated May 18, 2026
WooCommerce

257 WooCommerce Baby apparel Stores: Stats & Market Data (2026)

257 active WooCommerce stores fall into the Baby apparel segment, with 77 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Apparel & Accessories, Celebrations & Gifts. 58% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

58%
Social media
3%
Meta ads
61%
Contact info
Total Stores
257
Active WooCommerce stores
New (30d)
77
Newly added in the last 30 days
Avg. Products
1,003
Among 256 stores with catalog data
Avg. Price
$32
Among 247 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

43 21 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

77 new stores were added in the past 30 days — 30% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 18 · 7%
10-49 69 · 27%
50-199 69 · 27%
200-999 77 · 30%
1k-4.9k 18 · 7%
5k+ 5 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
87% coverage
Apparel & Accessories
33% coverage
Celebrations & Gifts
3% coverage
Home & Garden
1% coverage
Jewelry & Watches 1 Travel 1

Among stores with catalog data, the 200-999 product range is most common. The average is 1,003 products per store. That's smaller than the WooCommerce average of 1,383. The strongest country concentrations are India, Spain, Italy.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 144 · 58%
$25-$49 70 · 28%
$50-$99 22 · 9%
$100-$199 8 · 3%
$200-$499 3 · 1%
Store currencies
EUR 85 USD 63 INR 16 BDT 8 PLN 8 BRL 7 ARS 5 TRY 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $32 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (48%), Instagram (48%), TikTok (7%).

Facebook
48%
Instagram
48%
TikTok
7%
YouTube
5%
Twitter / X
4%
LinkedIn
3%
Pinterest
2%

Social media adoption is strong at 58%, and 3% of stores run Meta ad campaigns. That's 11 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (28%), Facebook Pixel (22%), Google Tag Manager (18%).

Google Analytics
28%
Facebook Pixel
22%
Google Tag Manager
18%
Google Ads
8%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

430 products $9 avg
Baby & Kids baby clothes children's clothing
43 products $28 avg
Apparel & Accessories children clothing kids wear
352 products $42 avg
Apparel & Accessories Baby & Kids children's clothing baby apparel
56 products $37 avg
Baby & Kids kids clothing baby apparel
Little Step Portugal
782 products $44 avg
Baby & Kids children's clothing kids socks
30 products $4 avg
Baby & Kids baby clothes kids clothing
131 products $19 avg
Baby & Kids baby clothes pima cotton
7 products $25 avg
Apparel & Accessories baby apparel youth clothing
46 products $1 avg
Baby & Kids Apparel & Accessories baby clothing kids store
1,769 products $26 avg
Apparel & Accessories kids clothing baby clothes
27 products $13 avg
Baby & Kids children's clothing kids fashion
1,003 products $147 avg
Baby & Kids children's clothing baby apparel

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FAQ

How many WooCommerce Baby apparel stores are there?

We currently track 257 active WooCommerce stores in the Baby apparel segment.

Are WooCommerce Baby apparel stores growing?

Yes. In the last 30 days, 77 new stores were indexed in the Baby apparel segment, showing a 30% monthly growth rate.

What is the average product price in WooCommerce Baby apparel stores?

Among stores with pricing data, the average listed price is about $32, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.