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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

138 WooCommerce Diapers Stores: Stats & Market Data (2026)

138 active WooCommerce stores fall into the Diapers segment, with 49 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Health, Beauty & Cosmetics. 46% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

46%
Social media
3%
Meta ads
59%
Contact info
Total Stores
138
Active WooCommerce stores
New (30d)
49
Newly added in the last 30 days
Avg. Products
2,528
Among 138 stores with catalog data
Avg. Price
$39
Among 130 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

34 17 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

49 new stores were added in the past 30 days — 36% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 19 · 14%
10-49 39 · 28%
50-199 32 · 23%
200-999 32 · 23%
1k-4.9k 8 · 6%
5k+ 8 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
94% coverage
Health
11% coverage
Beauty & Cosmetics
9% coverage
Home & Garden
5% coverage
Food & Beverages
4% coverage
Apparel & Accessories
4% coverage
Adult
2% coverage
Arts & Entertainment
1% coverage
Celebrations & Gifts
1% coverage
Toys & Games
1% coverage
Electronics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 2,528 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,390. The strongest country concentrations are Bangladesh, India, Lithuania.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 93 · 72%
$25-$49 29 · 22%
$50-$99 2 · 2%
$100-$199 3 · 2%
$200-$499 1 · 1%
$500+ 2 · 2%
Store currencies
EUR 25 USD 21 BDT 16 INR 12 PKR 7 LKR 5 KES 4 ARS 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $39 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (38%), Instagram (31%), YouTube (8%).

Facebook
38%
Instagram
31%
YouTube
8%
TikTok
5%
Twitter / X
4%
Pinterest
2%
LinkedIn
1%

About 46% of stores maintain social media profiles and 3% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (23%), Google Tag Manager (16%), Facebook Pixel (15%).

Google Analytics
23%
Google Tag Manager
16%
Facebook Pixel
15%
Google Ads
8%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

5 products $13 avg 6 ads
Baby & Kids baby baby care
95 products $21 avg
Baby & Kids baby products diapers
8 products $8 avg
Baby & Kids baby products diapers
Infans Chile
11 products $36 avg
Baby & Kids baby products diapers
91 products $25 avg
Baby & Kids baby care store diapers
Careplus Pakistan
10 products $6 avg
Baby & Kids Adult baby products adult products
Emubaby Chile
35 products $33 avg
Baby & Kids baby products diapers
36 products $17 avg
Baby & Kids baby products kids supplies
24 products $2 avg
Baby & Kids Apparel & Accessories baby kids
69 products $12 avg
Baby & Kids Health baby-products diapers
281 products $50 avg
Baby & Kids Beauty & Cosmetics diapers personal-care
23 products $30 avg
Baby & Kids baby diapers

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FAQ

How many WooCommerce Diapers stores are there?

We currently track 138 active WooCommerce stores in the Diapers segment.

Are WooCommerce Diapers stores growing?

Yes. In the last 30 days, 49 new stores were indexed in the Diapers segment, showing a 36% monthly growth rate.

What is the average product price in WooCommerce Diapers stores?

Among stores with pricing data, the average listed price is about $39, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.