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WooCommerce topic analytics
Topic
Updated May 25, 2026
WooCommerce

181 WooCommerce Digital assets Stores: Stats & Market Data (2026)

181 active WooCommerce stores fall into the Digital assets segment, with 35 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Software, Arts & Entertainment, Apparel & Accessories. 35% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

35%
Social media
1%
Meta ads
41%
Contact info
Total Stores
181
Active WooCommerce stores
New (30d)
35
Newly added in the last 30 days
Avg. Products
591
Among 181 stores with catalog data
Avg. Price
$260
Among 167 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

35 17 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

35 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 48 · 27%
10-49 57 · 31%
50-199 42 · 23%
200-999 22 · 12%
1k-4.9k 9 · 5%
5k+ 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
43% coverage
Arts & Entertainment
37% coverage
Apparel & Accessories
8% coverage
Education & Courses
8% coverage
Business & Industrial
7% coverage
Electronics
6% coverage
Books & Literature
4% coverage
General Merchandise
1% coverage
Health
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 591 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,497. The strongest country concentrations are India, Bangladesh, Viet Nam.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 89 · 53%
$25-$49 30 · 18%
$50-$99 12 · 7%
$100-$199 13 · 8%
$200-$499 14 · 8%
$500+ 9 · 5%
Store currencies
USD 104 EUR 20 INR 16 BDT 7 GBP 5 PKR 5 VND 4 CAD 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $260 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (25%), Instagram (25%), YouTube (13%).

Facebook
25%
Instagram
25%
YouTube
13%
Twitter / X
12%
LinkedIn
8%
TikTok
6%
Pinterest
4%

About 35% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall. That's 8 percentage points below the WooCommerce average of 43%.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (12%), Facebook Pixel (11%).

Google Analytics
27%
Google Tag Manager
12%
Facebook Pixel
11%
Google Ads
5%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

8 products $9 avg
Software digital products design software
48 products $1 avg
Software digital assets website templates
6 products $7 avg
Arts & Entertainment stock videos stock images
463 products $21 avg
Arts & Entertainment 3d modeling simulation software
15 products $7 avg
Software digital assets software pack
517 products $4 avg
Software digital assets graphic design
20 products $28 avg
Software web design assets graphic design resources
Home - India
7 products $2 avg
Software Education & Courses digital assets ebooks
9 products $4 avg
Books & Literature Software Arts & Entertainment digital assets ebooks audiobooks
129 products $18 avg
Software Arts & Entertainment fonts design

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FAQ

How many WooCommerce Digital assets stores are there?

We currently track 181 active WooCommerce stores in the Digital assets segment.

Are WooCommerce Digital assets stores growing?

Yes. In the last 30 days, 35 new stores were indexed in the Digital assets segment, showing a 19% monthly growth rate.

What is the average product price in WooCommerce Digital assets stores?

Among stores with pricing data, the average listed price is about $260, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.