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Updated June 8, 2026
WooCommerce

411 WooCommerce Eco-friendly products Stores: Stats & Market Data (2026)

411 active WooCommerce stores fall into the Eco-friendly products segment, with 124 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Beauty & Cosmetics, Food & Beverages. 61% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

61%
Social media
1%
Meta ads
63%
Contact info
Total Stores
411
Active WooCommerce stores
New (30d)
124
Newly added in the last 30 days
Avg. Products
861
Among 411 stores with catalog data
Avg. Price
$65
Among 354 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

117 58 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

124 new stores were added in the past 30 days — 30% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 54 · 13%
10-49 139 · 34%
50-199 118 · 29%
200-999 67 · 16%
1k-4.9k 22 · 5%
5k+ 11 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
57% coverage
Beauty & Cosmetics
16% coverage
Food & Beverages
15% coverage
General Merchandise
5% coverage
Health
5% coverage
Apparel & Accessories
5% coverage
Arts & Entertainment
4% coverage
Celebrations & Gifts
4% coverage
Baby & Kids
2% coverage
Office Supplies
2% coverage
Electronics
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 861 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,571. The strongest country concentrations are India, Italy, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 249 · 70%
$25-$49 53 · 15%
$50-$99 20 · 6%
$100-$199 14 · 4%
$200-$499 11 · 3%
$500+ 7 · 2%
Store currencies
EUR 113 USD 93 INR 47 GBP 21 CAD 13 AUD 9 COP 9 BRL 8

Among stores with pricing data, the most common price range is Under $25. The average is higher at $65 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (55%), Instagram (46%), LinkedIn (15%).

Facebook
55%
Instagram
46%
LinkedIn
15%
YouTube
13%
Twitter / X
12%
TikTok
5%
Pinterest
3%

Social media adoption is strong at 61%, and 1% of stores run Meta ad campaigns. That's 16 percentage points above the WooCommerce average of 45%.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (21%), Facebook Pixel (15%).

Google Analytics
33%
Google Tag Manager
21%
Facebook Pixel
15%
Google Ads
9%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

8 products $33 avg 1 ads
Home & Garden home decor eco-friendly products
30 products $12 avg
Arts & Entertainment personalised gifts funeral memorials
211 products $12 avg
Home & Garden Celebrations & Gifts eco-friendly products fair trade
5 products $44 avg
Home & Garden recycling kits environmentally friendly
8 products $15 avg
Arts & Entertainment eco-friendly products hand-painted
921 products $44 avg
Apparel & Accessories Home & Garden ethical fashion eco-friendly products
44 products $5 avg
Beauty & Cosmetics natural skincare artisanal soap
28 products $29 avg
Home & Garden home decor tableware sets
31 products $34 avg
Beauty & Cosmetics Home & Garden organic skincare natural beauty
195 products $1500 avg
General Merchandise packaging supplies food service products
1,301 products $22 avg
Home & Garden eco-friendly products office supplies
39 products $5 avg
Food & Beverages Home & Garden eco-friendly products sustainable living

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FAQ

How many WooCommerce Eco-friendly products stores are there?

We currently track 411 active WooCommerce stores in the Eco-friendly products segment.

Are WooCommerce Eco-friendly products stores growing?

Yes. In the last 30 days, 124 new stores were indexed in the Eco-friendly products segment, showing a 30% monthly growth rate.

What is the average product price in WooCommerce Eco-friendly products stores?

Among stores with pricing data, the average listed price is about $65, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.