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Topic
Updated Apr 6, 2026
WooCommerce

1,203 WooCommerce Educational Stores: Stats & Market Data (2026)

1,203 active WooCommerce stores fall into the Educational segment, with 64 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Books & Literature, Toys & Games. 79% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

79%
Social media
2%
Meta ads
68%
Contact info
Total Stores
1,203
Active WooCommerce stores
New (30d)
64
Newly added in the last 30 days
Avg. Products
323
Among 1,197 stores with catalog data
Avg. Price
$238
Among 1,122 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

54 27 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

64 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 449 · 38%
10-49 407 · 34%
50-199 190 · 16%
200-999 106 · 9%
1k-4.9k 36 · 3%
5k+ 9 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
72% coverage
Books & Literature
18% coverage
Toys & Games
8% coverage
Arts & Entertainment
5% coverage
Baby & Kids
2% coverage
Home & Garden
2% coverage
Celebrations & Gifts
1% coverage
Apparel & Accessories
1% coverage
Health
1% coverage
Software
1% coverage
Electronics
0% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 323 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are Brazil, India, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 488 · 43%
$25-$49 211 · 19%
$50-$99 138 · 12%
$100-$199 103 · 9%
$200-$499 104 · 9%
$500+ 78 · 7%
Store currencies
USD 468 EUR 238 GBP 62 INR 50 BRL 49 PLN 32 CAD 31 AUD 23

Among stores with pricing data, the most common price range is Under $25. The average is higher at $238 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (69%), Instagram (59%), YouTube (33%).

Facebook
69%
Instagram
59%
YouTube
33%
Twitter / X
22%
LinkedIn
19%
TikTok
9%
Pinterest
5%

Social media engagement is exceptionally high: 79% of stores maintain social profiles and 2% run Meta ads. That's 11 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (34%), Google Tag Manager (21%), Facebook Pixel (17%).

Google Analytics
34%
Google Tag Manager
21%
Facebook Pixel
17%
Google Ads
7%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

32 products $94 avg 1 ads
Education & Courses Books & Literature educational learning
5 products $7 avg 1 ads
Toys & Games Education & Courses drone toys
6 products $215 avg
Education & Courses learning educational
166 products $17 avg
Arts & Entertainment museum educational
9 products $10 avg
Education & Courses educational learning
7 products $35 avg
Education & Courses educational courses
10 products $16 avg
Education & Courses educational courses
30 products $8 avg
Education & Courses Software Books & Literature educational training
11 products $214 avg
Education & Courses coaching educational
35 products $8 avg
Baby & Kids Books & Literature Celebrations & Gifts toys children
15 products $149 avg
Education & Courses homeschooling educational

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FAQ

How many WooCommerce Educational stores are there?

We currently track 1,203 active WooCommerce stores in the Educational segment.

Are WooCommerce Educational stores growing?

Yes. In the last 30 days, 64 new stores were indexed in the Educational segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce Educational stores?

Among stores with pricing data, the average listed price is about $238, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.