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Topic
Updated Apr 6, 2026
WooCommerce

295 WooCommerce Fitness store Stores: Stats & Market Data (2026)

295 active WooCommerce stores fall into the Fitness store segment, with 16 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Health, Apparel & Accessories. 79% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

79%
Social media
7%
Meta ads
75%
Contact info
Total Stores
295
Active WooCommerce stores
New (30d)
16
Newly added in the last 30 days
Avg. Products
487
Among 294 stores with catalog data
Avg. Price
$425
Among 274 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

16 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 96 · 33%
10-49 86 · 29%
50-199 54 · 18%
200-999 47 · 16%
1k-4.9k 9 · 3%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
36% coverage
Health
23% coverage
Apparel & Accessories
8% coverage
Electronics
1% coverage
Education & Courses
1% coverage
Food & Beverages
1% coverage
Arts & Entertainment
1% coverage
Business & Industrial
1% coverage
Home & Garden
1% coverage
Beauty & Cosmetics
0% coverage
Hardware
0% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 487 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 52 · 19%
$25-$49 64 · 23%
$50-$99 38 · 14%
$100-$199 29 · 11%
$200-$499 32 · 12%
$500+ 59 · 22%
Store currencies
USD 128 EUR 47 INR 17 GBP 13 AUD 9 CAD 8 ZAR 7 KES 5

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $425 because some stores price much higher, pulling it up. That's above the WooCommerce average of $403.

Social media platforms

Instagram (68%), Facebook (68%), YouTube (31%).

Instagram
68%
Facebook
68%
YouTube
31%
Twitter / X
17%
TikTok
12%
LinkedIn
10%
Pinterest
3%

Social media engagement is exceptionally high: 79% of stores maintain social profiles and 7% run Meta ads. That's 11 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (27%), Facebook Pixel (20%).

Google Analytics
32%
Google Tag Manager
27%
Facebook Pixel
20%
Google Ads
11%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

60 products $686 avg 9 ads
2,233 products $30 avg 14 ads
Health dietary supplements fitness store
36 products $890 avg 2 ads
Health fitness membership health subscription
48 products $37 avg
Apparel & Accessories Health fitness store clothing and gear
26 products $38 avg
Sporting Goods Health sports supplements fitness store
115 products $2514 avg
Sporting Goods gym equipment fitness store
75 products $22 avg
Electronics fitness music workout music

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FAQ

How many WooCommerce Fitness store stores are there?

We currently track 295 active WooCommerce stores in the Fitness store segment.

Are WooCommerce Fitness store stores growing?

Yes. In the last 30 days, 16 new stores were indexed in the Fitness store segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce Fitness store stores?

Among stores with pricing data, the average listed price is about $425, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.