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Topic
Updated Apr 6, 2026
WooCommerce

220 WooCommerce Spa products Stores: Stats & Market Data (2026)

220 active WooCommerce stores fall into the Spa products segment, with 11 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Health. 75% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

75%
Social media
5%
Meta ads
78%
Contact info
Total Stores
220
Active WooCommerce stores
New (30d)
11
Newly added in the last 30 days
Avg. Products
177
Among 220 stores with catalog data
Avg. Price
$254
Among 193 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

11 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 41 · 19%
10-49 81 · 37%
50-199 68 · 31%
200-999 25 · 11%
1k-4.9k 4 · 2%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
74% coverage
Home & Garden
25% coverage
Health
11% coverage
Celebrations & Gifts
4% coverage
Food & Beverages
3% coverage
Adult
0% coverage
Apparel & Accessories
0% coverage
Business & Industrial
0% coverage
Jewelry & Watches
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 177 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are United Kingdom, Poland, Thailand.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 85 · 44%
$25-$49 46 · 24%
$50-$99 36 · 19%
$100-$199 12 · 6%
$200-$499 6 · 3%
$500+ 8 · 4%
Store currencies
USD 94 EUR 38 CAD 13 GBP 12 MXN 6 COP 5 ZAR 5 INR 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $254 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (73%), Instagram (58%), YouTube (20%).

Facebook
73%
Instagram
58%
YouTube
20%
Twitter / X
13%
TikTok
10%
LinkedIn
6%
Pinterest
4%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 5% run Meta ads. That's 7 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (42%), Google Tag Manager (29%), Facebook Pixel (20%).

Google Analytics
42%
Google Tag Manager
29%
Facebook Pixel
20%
Google Ads
10%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

50 products $23 avg 2 ads
Beauty & Cosmetics Health spa products beauty supplies
52 products $29 avg 3 ads
Beauty & Cosmetics body care hand care
93 products $12 avg
Beauty & Cosmetics spa products beauty supplies
95 products $57 avg
Beauty & Cosmetics luxury skincare natural skincare
1,083 products $19 avg
Home & Garden Beauty & Cosmetics wellness sauna
338 products $31 avg
Beauty & Cosmetics Celebrations & Gifts natural skincare spa products
321 products $39 avg
Beauty & Cosmetics spa products cosmetics store
15 products $16 avg
Beauty & Cosmetics spa products massage equipment
22 products $33 avg
Beauty & Cosmetics spa products beauty services
125 products $64 avg
Beauty & Cosmetics spa products beauty treatments
8 products $18 avg
Beauty & Cosmetics gift card spa products

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FAQ

How many WooCommerce Spa products stores are there?

We currently track 220 active WooCommerce stores in the Spa products segment.

Are WooCommerce Spa products stores growing?

Yes. In the last 30 days, 11 new stores were indexed in the Spa products segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce Spa products stores?

Among stores with pricing data, the average listed price is about $254, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.