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WooCommerce topic analytics
Topic
Updated Apr 6, 2026
WooCommerce

734 WooCommerce Subscription Stores: Stats & Market Data (2026)

734 active WooCommerce stores fall into the Subscription segment, with 48 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Software, Electronics, Education & Courses. 61% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

61%
Social media
3%
Meta ads
62%
Contact info
Total Stores
734
Active WooCommerce stores
New (30d)
48
Newly added in the last 30 days
Avg. Products
28
Among 734 stores with catalog data
Avg. Price
$184
Among 710 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

40 20 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

48 new stores were added in the past 30 days (7% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 435 · 59%
10-49 226 · 31%
50-199 60 · 8%
200-999 12 · 2%
1k-4.9k 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Software
18% coverage
Electronics
15% coverage
Education & Courses
14% coverage
Food & Beverages
10% coverage
Books & Literature
8% coverage
Business & Industrial
5% coverage
Arts & Entertainment
4% coverage
Celebrations & Gifts
4% coverage
Beauty & Cosmetics
3% coverage
Apparel & Accessories
2% coverage
Health
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 28 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are United Kingdom, Australia, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 282 · 40%
$25-$49 170 · 24%
$50-$99 107 · 15%
$100-$199 68 · 10%
$200-$499 43 · 6%
$500+ 40 · 6%
Store currencies
USD 368 EUR 112 GBP 42 INR 31 CAD 22 AUD 21 BDT 17 BRL 12

Among stores with pricing data, the most common price range is Under $25. The average is higher at $184 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (52%), Instagram (44%), Twitter / X (22%).

Facebook
52%
Instagram
44%
Twitter / X
22%
YouTube
21%
LinkedIn
13%
TikTok
7%
Pinterest
3%

Social media adoption is strong at 61%, and 3% of stores run Meta ad campaigns. That's 7 percentage points below the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (35%), Google Tag Manager (18%), Facebook Pixel (16%).

Google Analytics
35%
Google Tag Manager
18%
Facebook Pixel
16%
Google Ads
8%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

36 products $42 avg 30 ads
7 products $39 avg
Education & Courses membership subscription
5 products $23 avg
Books & Literature magazine subscription
14 products $119 avg
Food & Beverages beef meat
14 products $18 avg
Food & Beverages coffee gift card
5 products $28 avg
13 products $42 avg
Arts & Entertainment gastronomy magazine tickets
11 products $52 avg
Electronics iptv subscription
6 products $145 avg
Books & Literature news newspaper
27 products $5 avg
Software seo tools subscription
8 products $9 avg
Books & Literature magazine publication

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FAQ

How many WooCommerce Subscription stores are there?

We currently track 734 active WooCommerce stores in the Subscription segment.

Are WooCommerce Subscription stores growing?

Yes. In the last 30 days, 48 new stores were indexed in the Subscription segment, showing a 7% monthly growth rate.

What is the average product price in WooCommerce Subscription stores?

Among stores with pricing data, the average listed price is about $184, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.