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Topic
Updated Apr 27, 2026
WooCommerce

1,404 WooCommerce Vitamins Stores: Stats & Market Data (2026)

1,404 active WooCommerce stores fall into the Vitamins segment, with 312 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Health, Beauty & Cosmetics, Food & Beverages. 55% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

55%
Social media
5%
Meta ads
60%
Contact info
Total Stores
1,404
Active WooCommerce stores
New (30d)
312
Newly added in the last 30 days
Avg. Products
1,536
Among 1,402 stores with catalog data
Avg. Price
$81
Among 1,279 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

307 153 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

312 new stores were added in the past 30 days — 22% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 323 · 23%
10-49 444 · 32%
50-199 312 · 22%
200-999 191 · 14%
1k-4.9k 72 · 5%
5k+ 60 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
92% coverage
Beauty & Cosmetics
14% coverage
Food & Beverages
6% coverage
Baby & Kids
1% coverage
Home & Garden
1% coverage
Sporting Goods
1% coverage
Apparel & Accessories
0% coverage
Books & Literature
0% coverage
Electronics 5 Toys & Games 5 Education & Courses 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,536 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,088. The strongest country concentrations are Bangladesh, Brazil, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 591 · 46%
$25-$49 439 · 34%
$50-$99 160 · 13%
$100-$199 52 · 4%
$200-$499 23 · 2%
$500+ 14 · 1%
Store currencies
USD 400 EUR 234 BDT 73 GBP 59 BRL 48 INR 46 MYR 46 HUF 33

Among stores with pricing data, the most common price range is Under $25. The average is higher at $81 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Facebook (49%), Instagram (37%), YouTube (11%).

Facebook
49%
Instagram
37%
YouTube
11%
TikTok
8%
Twitter / X
8%
LinkedIn
5%
Pinterest
2%

Social media adoption is strong at 55%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (23%), Facebook Pixel (17%).

Google Analytics
27%
Google Tag Manager
23%
Facebook Pixel
17%
Google Ads
12%
TikTok Pixel
3%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

54 products $100 avg 1 ads
Beauty & Cosmetics vitamins haircare
915 products $16 avg 2 ads
Health medical-products pharmacy
848 products $12 avg 1 ads
Health natural products dietary supplements
129 products $65 avg 2 ads
Health anti-aging healthcare
396 products $9 avg 3 ads
Beauty & Cosmetics Health collagen vitamins
16 products $50 avg 3 ads
Health vitamins supplements
7 products $9 avg 15 ads
Health health supplements vitamins
167 products $43 avg 14 ads
Health vitamins supplements
151 products $27 avg 1 ads
Health health supplements vitamins
5 products $7 avg 1 ads
Health baby care nutritional supplements
270 products $20 avg 3 ads
Health supplements vitamins
2,100 products $45 avg
Health food supplement omega 3

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FAQ

How many WooCommerce Vitamins stores are there?

We currently track 1,404 active WooCommerce stores in the Vitamins segment.

Are WooCommerce Vitamins stores growing?

Yes. In the last 30 days, 312 new stores were indexed in the Vitamins segment, showing a 22% monthly growth rate.

What is the average product price in WooCommerce Vitamins stores?

Among stores with pricing data, the average listed price is about $81, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.