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WooCommerce topic analytics
Topic
Updated June 8, 2026
WooCommerce

2,765 WooCommerce Health Stores: Stats & Market Data (2026)

2,765 active WooCommerce stores fall into the Health segment, with 105 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Health, Beauty & Cosmetics, Education & Courses. 54% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

54%
Social media
3%
Meta ads
59%
Contact info
Total Stores
2,765
Active WooCommerce stores
New (30d)
105
Newly added in the last 30 days
Avg. Products
742
Among 2,763 stores with catalog data
Avg. Price
$195
Among 2,586 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

364 182 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

105 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 986 · 36%
10-49 1,062 · 38%
50-199 418 · 15%
200-999 161 · 6%
1k-4.9k 84 · 3%
5k+ 52 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
40% coverage
Beauty & Cosmetics
23% coverage
Education & Courses
17% coverage
Food & Beverages
10% coverage
Books & Literature
5% coverage
Home & Garden
5% coverage
Apparel & Accessories
3% coverage
Electronics
2% coverage
Sporting Goods
2% coverage
Baby & Kids
1% coverage
Arts & Entertainment
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 742 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,569. The strongest country concentrations are India, Bangladesh, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,053 · 41%
$25-$49 639 · 25%
$50-$99 386 · 15%
$100-$199 227 · 9%
$200-$499 163 · 6%
$500+ 118 · 5%
Store currencies
USD 918 EUR 546 GBP 146 INR 126 BDT 108 PLN 72 MYR 65 AUD 61

Among stores with pricing data, the most common price range is Under $25. The average is higher at $195 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (45%), Instagram (42%), YouTube (18%).

Facebook
45%
Instagram
42%
YouTube
18%
Twitter / X
11%
LinkedIn
10%
TikTok
7%
Pinterest
3%

Social media adoption is strong at 54%, and 3% of stores run Meta ad campaigns. That's 8 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (19%), Facebook Pixel (15%).

Google Analytics
26%
Google Tag Manager
19%
Facebook Pixel
15%
Google Ads
6%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

14 products $40 avg 6 ads
Sporting Goods fitness sports
196 products $13 avg 2 ads
9 products $188 avg 3 ads
Beauty & Cosmetics skincare health
8 products $57 avg 2 ads
Health health wellness
Proliana Nigeria
8 products $2171 avg 3 ads
Beauty & Cosmetics health beauty
15 products $206 avg 5 ads
Health supplements health
21 products $337 avg 1 ads
Education & Courses dental education health
502 products $335 avg 1 ads
Arts & Entertainment breathing wellness
10 products $41 avg 9 ads
Health health wellness
145 products $15 avg
Beauty & Cosmetics face care health
9 products $44 avg
Health wellness massage

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FAQ

How many WooCommerce Health stores are there?

We currently track 2,765 active WooCommerce stores in the Health segment.

Are WooCommerce Health stores growing?

Yes. In the last 30 days, 105 new stores were indexed in the Health segment, showing a 4% monthly growth rate.

What is the average product price in WooCommerce Health stores?

Among stores with pricing data, the average listed price is about $195, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.