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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

2,783 WooCommerce Health Stores: Stats & Market Data (2026)

2,783 active WooCommerce stores fall into the Health segment, with 553 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Health, Beauty & Cosmetics, Education & Courses. 54% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

54%
Social media
3%
Meta ads
59%
Contact info
Total Stores
2,783
Active WooCommerce stores
New (30d)
553
Newly added in the last 30 days
Avg. Products
741
Among 2,781 stores with catalog data
Avg. Price
$152
Among 2,604 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

369 184 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

553 new stores were added in the past 30 days — 20% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 991 · 36%
10-49 1,076 · 39%
50-199 419 · 15%
200-999 156 · 6%
1k-4.9k 85 · 3%
5k+ 54 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
40% coverage
Beauty & Cosmetics
23% coverage
Education & Courses
17% coverage
Food & Beverages
10% coverage
Home & Garden
5% coverage
Books & Literature
5% coverage
Apparel & Accessories
3% coverage
Electronics
2% coverage
Sporting Goods
2% coverage
Baby & Kids
1% coverage
Arts & Entertainment
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 741 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,380. The strongest country concentrations are India, Bangladesh, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,063 · 41%
$25-$49 641 · 25%
$50-$99 388 · 15%
$100-$199 229 · 9%
$200-$499 165 · 6%
$500+ 118 · 5%
Store currencies
USD 913 EUR 558 GBP 149 INR 126 BDT 110 PLN 73 MYR 66 AUD 62

Among stores with pricing data, the most common price range is Under $25. The average is higher at $152 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (45%), Instagram (42%), YouTube (18%).

Facebook
45%
Instagram
42%
YouTube
18%
Twitter / X
11%
LinkedIn
10%
TikTok
7%
Pinterest
3%

Social media adoption is strong at 54%, and 3% of stores run Meta ad campaigns. That's 7 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (19%), Facebook Pixel (15%).

Google Analytics
26%
Google Tag Manager
19%
Facebook Pixel
15%
Google Ads
7%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

12 products $27 avg 2 ads
Sporting Goods fitness health
52 products $4 avg 49 ads
8 products $115 avg 38 ads
Education & Courses fitness health
7 products $33 avg 8 ads
Beauty & Cosmetics health wellness
13 products $16 avg 2 ads
Health health medical
6 products $12 avg 1 ads
Health Beauty & Cosmetics Apparel & Accessories beauty health
31 products $146 avg 2 ads
142 products $7 avg 2 ads
Electronics Baby & Kids Health gadgets baby
33 products $34 avg 11 ads
Beauty & Cosmetics collagen skincare
12 products $302 avg 6 ads
Education & Courses neurotraining peak performance
10 products $41 avg 13 ads
Health health wellness
237 products $22 avg 12 ads
Health fitness health

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FAQ

How many WooCommerce Health stores are there?

We currently track 2,783 active WooCommerce stores in the Health segment.

Are WooCommerce Health stores growing?

Yes. In the last 30 days, 553 new stores were indexed in the Health segment, showing a 20% monthly growth rate.

What is the average product price in WooCommerce Health stores?

Among stores with pricing data, the average listed price is about $152, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.