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Shopify category analytics
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Updated Apr 6, 2026
Shopify

18.9K Shopify Sporting Goods Stores: Stats & Market Data (2026)

18,862 active Shopify stores fall into the Sporting Goods segment, with 1,251 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. 67% maintain social media profiles — Instagram leads — and 16% run Meta ad campaigns.

67%
Social media
16%
Meta ads
60%
Contact info
Total Stores
18,862
Active Shopify stores
New (30d)
1,251
Newly added in the last 30 days
Avg. Products
594
Among 18,195 stores with catalog data
Avg. Price
$285
Among 17,823 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,408 704 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1,251 new stores were added in the past 30 days (7% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3,729 · 20%
10-49 5,463 · 30%
50-199 4,073 · 22%
200-999 3,042 · 17%
1k-4.9k 1,446 · 8%
5k+ 442 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
10% coverage
Home & Garden
4% coverage
Health
4% coverage
Electronics
4% coverage
Vehicles & Parts
2% coverage
Hardware
2% coverage
Toys & Games
2% coverage
Beauty & Cosmetics
1% coverage
Travel
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 594 because some stores carry much larger inventories. That's larger than the Shopify average of 452. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 3,301 · 19%
$25-$49 5,052 · 28%
$50-$99 3,774 · 21%
$100-$199 2,466 · 14%
$200-$499 1,559 · 9%
$500+ 1,671 · 9%
Store currencies
USD 8,588 EUR 2,655 GBP 1,519 AUD 1,322 CAD 991 INR 462 COP 353 NZD 276

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $285 because some stores price much higher, pulling it up. That's above the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, UpPromote Affiliate Marketing.

Social media platforms

Instagram (61%), Facebook (54%), YouTube (27%).

Instagram
61%
Facebook
54%
YouTube
27%
TikTok
19%
Twitter / X
13%
Pinterest
5%
LinkedIn
4%

Social media adoption is strong at 67%, and 16% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (42%), Google Tag Manager (14%), Google Ads (6%).

Google Analytics
42%
Google Tag Manager
14%
Google Ads
6%
Facebook Pixel
4%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 21% Horizon 5% Debut 4% Impulse 4% Refresh 3% Ride 3% Venture 3% Impact 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

43 products $48 avg 29 ads
Sporting Goods running gear sports accessories Rebuy Personalization Engine
276 products $33 avg 13 ads
Sporting Goods Home & Garden abdominal roller inflatable mattress
89 products $115 avg 36 ads
Sporting Goods home gym equipment weightlifting gear
34 products $158 avg 74 ads
Sporting Goods scuba tanks diving gear
14 products $962 avg 2 ads
Sporting Goods electric bikes e-bike shop AfterShip Email Marketing,SMS
Nossa Padel United Kingdom
13 products $141 avg 2 ads
Sporting Goods padel equipment sports gear Loox: Product Reviews App & AI
2,681 products $31 avg 7 ads
Sporting Goods sports gear sports apparel Bundler ‑ Product Bundles App Loox: Product Reviews App & AI
11 products $1498 avg 9 ads
Sporting Goods home gym equipment smart fitness machine Affiliatly Affiliate Marketing Loox: Product Reviews App & AI
26 products $27 avg 2 ads
Sporting Goods athletics sports equipment
72 products $21 avg 1 ads
Sporting Goods golf balls golf accessories
794 products $130 avg 2 ads
Apparel & Accessories Sporting Goods Toys & Games soccer gear usmnt apparel Klaviyo: Email Marketing & SMS
788 products $6222 avg 90 ads
Sporting Goods golf launch monitor golf simulator Klaviyo: Email Marketing & SMS

Want the full dataset?

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FAQ

How many Shopify Sporting Goods stores are there?

We currently track 18,862 active Shopify stores in the Sporting Goods segment.

Are Shopify Sporting Goods stores growing?

Yes. In the last 30 days, 1,251 new stores were indexed in the Sporting Goods segment, showing a 7% monthly growth rate.

What is the average product price in Shopify Sporting Goods stores?

Among stores with pricing data, the average listed price is about $285, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Sporting Goods stores?

The top apps are Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.