93 Shopify Aesthetics Stores: Stats & Market Data (2026)
93 active Shopify stores fall into the Aesthetics segment, with 4 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $50-$99 range. The leading categories are Beauty & Cosmetics, Health, Education & Courses. 71% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
4 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, the 50-199 product range is most common. The average is 78 products per store. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Australia.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $396. That's above the Shopify average of $219.
Popular apps
The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.
Marketing & analytics tools
Google Analytics (31%), Google Tag Manager (16%), Google Ads (3%).
Popular themes
The most used are Dawn, Sense, Debut.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Afterpay On‑Site Messaging
Blockify Fraud Filter, Blocker
CK: Google Reviews
Google Reviews & Social Proof
BSS B2B Wholesale Pricing
Blocky Fraud Filter IP Blocker
AWIO Improved Contact Form
Printful: Print on Demand
UpPromote Affiliate Marketing
Klaviyo: Email Marketing & SMS
Instant AI Page Builder
Judge.me Product Reviews App
Judge.me Product Reviews App
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Start Free TrialFAQ
How many Shopify Aesthetics stores are there?
We currently track 93 active Shopify stores in the Aesthetics segment.
Are Shopify Aesthetics stores growing?
Yes. In the last 30 days, 4 new stores were indexed in the Aesthetics segment, showing a 4% monthly growth rate.
What is the average product price in Shopify Aesthetics stores?
Among stores with pricing data, the average listed price is about $396, with the most common pricing band at $50-$99.
What apps are most popular for Shopify Aesthetics stores?
The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (68%), Facebook (43%), TikTok (24%).
Social media engagement is exceptionally high: 71% of stores maintain social profiles and 5% run Meta ads. That's 12 percentage points above the Shopify average of 59%.