87 Shopify Aesthetics Stores: Stats & Market Data (2026)
87 active Shopify stores fall into the Aesthetics segment, with 14 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Beauty & Cosmetics, Health, Education & Courses. 69% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
14 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 70 because some stores carry much larger inventories. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, United Kingdom, Australia.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $429. That's above the Shopify average of $212.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Loox ‑ Product Reviews App, Lucky Orange Heatmaps & Replay.
Marketing & analytics tools
Google Analytics (24%), Google Tag Manager (14%), Google Ads (3%).
Popular themes
The most used are Dawn, Sense, Debut.
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Start Free TrialFAQ
How many Shopify Aesthetics stores are there?
We currently track 87 active Shopify stores in the Aesthetics segment.
Are Shopify Aesthetics stores growing?
Yes. In the last 30 days, 14 new stores were indexed in the Aesthetics segment, showing a 16% monthly growth rate.
What is the average product price in Shopify Aesthetics stores?
Among stores with pricing data, the average listed price is about $429, with the most common pricing band at $50-$99.
What apps are most popular for Shopify Aesthetics stores?
The top apps are Klaviyo: Email Marketing & SMS, Loox ‑ Product Reviews App, Lucky Orange Heatmaps & Replay. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (67%), Facebook (41%), TikTok (22%).
Social media adoption is strong at 69%, and 9% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 61%.