136 Shopify Cosmetic Stores: Stats & Market Data (2026)
136 active Shopify stores fall into the Cosmetic segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Health. 57% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
1 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the Shopify average of 22%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 162 because some stores carry much larger inventories. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Pakistan.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $120 because some stores price much higher, pulling it up. That's below the Shopify average of $219.
Popular apps
The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.
Marketing & analytics tools
Google Analytics (33%), Google Tag Manager (7%), Facebook Pixel (4%).
Popular themes
The most used are Dawn, Shrine Pro, Horizon.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
UpPromote Affiliate Marketing
Essential Announcement Bar
Judge.me Product Reviews App
Shopify Inbox
Omnisend Email Marketing & SMS
Stamped Reviews & Loyalty
Vitals: Reviews, Bundles & 40+
EComposer Landing Page Builder
EcomRise: Upsell & Bundles
Blockify Fraud Filter, Blocker
GemPages Landing Page Builder
Releasit COD Form & Upsells
UpPromote Affiliate Marketing
Frequently Bought Together CBB
UpPromote Affiliate Marketing
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Start Free TrialFAQ
How many Shopify Cosmetic stores are there?
We currently track 136 active Shopify stores in the Cosmetic segment.
Are Shopify Cosmetic stores growing?
Yes. In the last 30 days, 1 new stores were indexed in the Cosmetic segment, showing a 1% monthly growth rate.
What is the average product price in Shopify Cosmetic stores?
Among stores with pricing data, the average listed price is about $120, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Cosmetic stores?
The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (55%), Facebook (38%), TikTok (20%).
Social media adoption is strong at 57%, and 8% of stores run Meta ad campaigns.