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Updated July 6, 2026
Shopify

14.1K Shopify Stores in Switzerland: Stats & Trends (2026)

We track 14,074 active Shopify stores in Switzerland, with 2,683 newly added in the last 30 days (19% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Food & Beverages. 58% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

58%
Social media
3%
Meta ads
55%
Contact info
Total Stores
14,074
Active Shopify stores
New (30d)
2,683
Newly added in the last 30 days
Avg. Products
385
Among 13,389 stores with catalog data
Avg. Price
$336
Among 13,223 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3,259 1,629 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

2,683 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 4,258 · 32%
10-49 3,906 · 29%
50-199 2,677 · 20%
200-999 1,717 · 13%
1k-4.9k 643 · 5%
5k+ 188 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
14% coverage
Home & Garden
9% coverage
Food & Beverages
8% coverage
Beauty & Cosmetics
7% coverage
Jewelry & Watches
4% coverage
Health
4% coverage
Arts & Entertainment
3% coverage
Electronics
3% coverage
Celebrations & Gifts
2% coverage
Sporting Goods
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 385 because some stores carry much larger inventories. That's smaller than the Shopify average of 407. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,146 · 16%
$25-$49 3,738 · 28%
$50-$99 3,428 · 26%
$100-$199 1,734 · 13%
$200-$499 1,047 · 8%
$500+ 1,130 · 9%
Store currencies
CHF 13,167 EUR 741 USD 75 GBP 26 SEK 7 AUD 6 DKK 4 ARS 3

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $336 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (55%), Facebook (31%), TikTok (17%).

Instagram
55%
Facebook
31%
TikTok
17%
YouTube
11%
LinkedIn
6%
Twitter / X
2%
Pinterest
2%

Social media adoption is strong at 58%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (9%), Google Ads (3%).

Google Analytics
30%
Google Tag Manager
9%
Google Ads
3%
Facebook Pixel
1%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Craft.

Dawn 22% Horizon 12% Craft 3% Impulse 3% Prestige 3% Impact 2% Sense 2% Refresh 2%

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Geographic breakdown

Province and city-level distribution within Switzerland

Top provinces / states
Province Stores Share
England 80 1%
Wyoming 26 0%
Hong Kong Island 24 0%
Kowloon 17 0%
Delaware 11 0%
New Mexico 11 0%
Florida 10 0%
Texas 10 0%
Milano 7 0%
Top cities
City Stores Share
Zürich 983 7%
Genève 342 2%
Lausanne 260 2%
Basel 229 2%
Bern 200 1%
Luzern 162 1%
Winterthur 156 1%
St. Gallen 127 1%
Zug 124 1%
Top shipping destinations
Switzerland · 13,673 Germany · 7,393 Austria · 7,037 France · 6,853 Italy · 6,475 Belgium · 6,397 Netherlands · 6,243 Spain · 6,217 Portugal · 6,058 Denmark · 6,019

Representative stores

A varied sample - weighted by data completeness, refreshed daily

BRU Switzerland
48 products $299 avg 31 ads
Home & Garden Electronics Kitchen Appliances Klaviyo: Email Marketing & SMS langify ‑ translate your store
24 products $96 avg 1 ads
Health T Lab ‑ AI Language Translate Klaviyo: Email Marketing & SMS
1,206 products $46 avg 2 ads
Home & Garden T Lab ‑ AI Language Translate Consentmo GDPR Compliance
70 products $199 avg 12 ads
Fitness Equipment UpPromote Affiliate Marketing T Lab ‑ AI Language Translate
261 products $88 avg 1 ads
Beauty & Cosmetics Klaviyo: Email Marketing & SMS Trusted Shops reviews and more
908 products $6 avg 3 ads
Food & Beverages Food & Beverages Kaching Bundles App & Upsells Hextom: Free Shipping Bar
94 products $129 avg 1 ads
Baby & Kids Apparel & Accessories Baby Products Toys UpPromote Affiliate Marketing T Lab ‑ AI Language Translate
Chindliwelt Switzerland
1,572 products $27 avg 15 ads
Baby & Kids Kids Clothing Baby Products Judge.me Product Reviews App
meditsoul Switzerland
6 products $123 avg 2 ads
Yoga & Meditation Wellness Pandectes GDPR Compliance Judge.me Product Reviews App
39 products $64 avg 1 ads
Home & Garden FBP | Fast Bundle & Upsell App Judge.me Product Reviews App
CERJO – cerjo Switzerland
284 products $44 avg 2 ads
Apparel & Accessories Sunglasses & Eyewear Fashion Accessories Instafeed ‑ Instagram Feed Judge.me Product Reviews App
Helvaro Switzerland
27 products $65 avg 2 ads
Apparel & Accessories Clothing Gelato: Print on Demand Judge.me Product Reviews App

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FAQ

How many Shopify stores are in Switzerland?

Our database tracks 14,074 active Shopify stores in Switzerland.

How fast is the Switzerland Shopify market growing?

In the past 30 days, 2,683 new Shopify stores were indexed in Switzerland, reflecting a 19% monthly growth rate.

What is the average catalog size for Switzerland Shopify stores?

Among Shopify stores in Switzerland with catalog data, the average is about 385 products. The most common catalog size range is 1-9.

What are the most popular apps among Switzerland Shopify stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.