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Updated Apr 27, 2026
Shopify

8,033 Shopify Stores in Switzerland: Stats & Trends (2026)

We track 8,033 active Shopify stores in Switzerland, with 1,875 newly added in the last 30 days (23% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 64% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

64%
Social media
6%
Meta ads
54%
Contact info
Total Stores
8,033
Active Shopify stores
New (30d)
1,875
Newly added in the last 30 days
Avg. Products
406
Among 7,790 stores with catalog data
Avg. Price
$315
Among 7,715 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,827 913 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1,875 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 17%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,126 · 27%
10-49 2,321 · 30%
50-199 1,642 · 21%
200-999 1,168 · 15%
1k-4.9k 420 · 5%
5k+ 113 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
21% coverage
Home & Garden
12% coverage
Beauty & Cosmetics
11% coverage
Food & Beverages
11% coverage
Jewelry & Watches
5% coverage
Health
5% coverage
Arts & Entertainment
4% coverage
Electronics
3% coverage
Celebrations & Gifts
3% coverage
Baby & Kids
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 406 because some stores carry much larger inventories. That's smaller than the Shopify average of 447. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,104 · 14%
$25-$49 2,098 · 27%
$50-$99 2,191 · 28%
$100-$199 1,088 · 14%
$200-$499 614 · 8%
$500+ 620 · 8%
Store currencies
CHF 7,655 EUR 303 USD 46 GBP 5 ARS 3 NOK 3 AUD 2 BRL 2

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $315. That's above the Shopify average of $212.

Popular apps

The most popular are Loox ‑ Product Reviews App, Weglot: AI & Human Translate, Hextom: Upsell Sales Boost.

Social media platforms

Instagram (61%), Facebook (39%), TikTok (19%).

Instagram
61%
Facebook
39%
TikTok
19%
YouTube
13%
LinkedIn
7%
Twitter / X
3%
Pinterest
2%

Social media adoption is strong at 64%, and 6% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (35%), Google Tag Manager (12%), Google Ads (4%).

Google Analytics
35%
Google Tag Manager
12%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Impulse.

Dawn 22% Horizon 6% Impulse 4% Prestige 3% Craft 3% Impact 3% Debut 2% Sense 2%

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Geographic breakdown

Province and city-level distribution within Switzerland

Top provinces / states
Province Stores Share
England 36 0%
Hong Kong Island 14 0%
Kowloon 12 0%
Wyoming 9 0%
California 8 0%
New Mexico 7 0%
Dubai 6 0%
Delaware 5 0%
Florida 4 0%
Top cities
City Stores Share
Zürich 624 8%
Genève 199 2%
Lausanne 163 2%
Basel 159 2%
Bern 111 1%
Luzern 97 1%
Winterthur 78 1%
Zug 78 1%
Baar 75 1%
Top shipping destinations
Switzerland · 7,856 Germany · 4,037 Austria · 3,793 France · 3,653 Italy · 3,396 Belgium · 3,326 Netherlands · 3,238 Spain · 3,206 Portugal · 3,100 Denmark · 3,087

Representative stores

A varied sample — weighted by data completeness, refreshed daily

155 products $47 avg 2 ads
Arts & Entertainment epoxy resin hobby supplies
18 products $352 avg 9 ads
Home & Garden silk pillowcase luxury bedding UpPromote Affiliate Marketing Omnisend Email Marketing & SMS
10 products $31 avg 1 ads
Food & Beverages matcha organic Lucky Orange Heatmaps & Replay Hextom: Upsell Sales Boost
311 products $308 avg 3 ads
Apparel & Accessories motorcycle clothing riding gear Hextom: Countdown Timer Bar Kiwi Size Chart & Recommender
8 products $50 avg 53 ads
Apparel & Accessories wallets card holder
SDC Shop Switzerland
12 products $334 avg 2 ads
1,195 products $209 avg 1 ads
Animals & Pet Supplies dog food pet food
2,436 products $2734 avg 3 ads
Apparel & Accessories luxury bags second hand designer bags
GAYA Switzerland
8 products $46 avg 1 ads
Health mushroom products swiss made
6 products $28 avg 6 ads
Electronics 3d printer accessories 3d printing supplies UpPromote Affiliate Marketing
2,730 products $343 avg 1 ads
pelletgrill gasgrill Infinite Product Options LayoutHub ‑ Easy Page Builder
Aflora.ch Switzerland
6 products $37 avg 1 ads
Beauty & Cosmetics beauty skincare UpPromote Affiliate Marketing Weglot: AI & Human Translate

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FAQ

How many Shopify stores are in Switzerland?

Our database tracks 8,033 active Shopify stores in Switzerland.

How fast is the Switzerland Shopify market growing?

In the past 30 days, 1,875 new Shopify stores were indexed in Switzerland, reflecting a 23% monthly growth rate.

What is the average catalog size for Switzerland Shopify stores?

Among Shopify stores in Switzerland with catalog data, the average is about 406 products. The most common catalog size range is 10-49.

What are the most popular apps among Switzerland Shopify stores?

The top apps are Loox ‑ Product Reviews App, Weglot: AI & Human Translate, Hextom: Upsell Sales Boost. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.