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Shopify topic analytics
Topic
Updated May 4, 2026
Shopify

119 Shopify Beauty items Stores: Stats & Market Data (2026)

119 active Shopify stores fall into the Beauty items segment, with 44 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 31% maintain social media profiles — Instagram leads — and 24% run Meta ad campaigns.

31%
Social media
24%
Meta ads
46%
Contact info
Total Stores
119
Active Shopify stores
New (30d)
44
Newly added in the last 30 days
Avg. Products
510
Among 117 stores with catalog data
Avg. Price
$29
Among 116 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

35 17 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

44 new stores were added in the past 30 days — 37% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 23%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 9 · 8%
10-49 44 · 38%
50-199 37 · 32%
200-999 18 · 15%
1k-4.9k 7 · 6%
5k+ 2 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
91% coverage
Health
38% coverage
Home & Garden
34% coverage
Apparel & Accessories
5% coverage
Jewelry & Watches
4% coverage
Arts & Entertainment
3% coverage
Baby & Kids
3% coverage
Electronics
3% coverage
Food & Beverages
3% coverage
Office Supplies
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 510 because some stores carry much larger inventories. That's larger than the Shopify average of 442. The strongest country concentrations are United States, Colombia, Pakistan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 56 · 48%
$25-$49 49 · 42%
$50-$99 9 · 8%
$100-$199 2 · 2%
Store currencies
USD 29 COP 21 PKR 11 CLP 7 EUR 6 GBP 6 AED 4 AUD 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $29 because some stores price much higher, pulling it up. That's below the Shopify average of $214.

Popular apps

The most popular are UpPromote Affiliate Marketing, Bundler ‑ Product Bundles App, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (29%), Facebook (25%), TikTok (8%).

Instagram
29%
Facebook
25%
TikTok
8%
YouTube
5%
Twitter / X
3%
Pinterest
2%

About 31% of stores maintain social media profiles and 24% run Meta ads — moderate marketing investment overall. That's 29 percentage points below the Shopify average of 60%.

Marketing & analytics tools

Google Analytics (15%), Facebook Pixel (13%), TikTok Pixel (10%).

Google Analytics
15%
Facebook Pixel
13%
TikTok Pixel
10%
Google Tag Manager
5%
Google Ads
3%

Popular themes

The most used are Dawn, Shrine Pro, Horizon.

Dawn 24% Shrine Pro 13% Horizon 8% Sense 3% Prestige 3% Shrine Pro Con Esteroides 3% Brooklyn 2% Custom Ecom With Michael 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

Welcome United States
74 products $14 avg 3 ads
Beauty & Cosmetics cosmetics skincare products O: Chat buttons & Contact Form Omnisend Email Marketing & SMS
102 products $103 avg 1 ads
Beauty & Cosmetics skincare products makeup essentials
54 products $5 avg 2 ads
Home & Garden Electronics Health kitchen supplies tech gadgets
Egomell United States
109 products $32 avg 16 ads
Home & Garden Health Apparel & Accessories home goods health products Bundler ‑ Product Bundles App
Glossiva Pakistan
102 products $5 avg 29 ads
Beauty & Cosmetics skincare products makeup essentials
HermexPy Paraguay
11 products $26 avg 9 ads
Beauty & Cosmetics Health personal care products beauty items
245 products $25 avg 2 ads
Home & Garden Beauty & Cosmetics Baby & Kids home decor baby products
3,015 products $17 avg 6 ads
Beauty & Cosmetics makeup products skincare essentials
Todah! Paraguay
16 products $30 avg 3 ads
Health Beauty & Cosmetics compression socks personal care
Minha loja Colombia
16 products $36 avg 5 ads
Home & Garden Health Beauty & Cosmetics cleaning supplies home goods
21 products $7 avg
Beauty & Cosmetics makeup products lip gloss
70 products $16 avg
Beauty & Cosmetics makeup products skincare essentials

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FAQ

How many Shopify Beauty items stores are there?

We currently track 119 active Shopify stores in the Beauty items segment.

Are Shopify Beauty items stores growing?

Yes. In the last 30 days, 44 new stores were indexed in the Beauty items segment, showing a 37% monthly growth rate.

What is the average product price in Shopify Beauty items stores?

Among stores with pricing data, the average listed price is about $29, with the most common pricing band at Under $25.

What apps are most popular for Shopify Beauty items stores?

The top apps are UpPromote Affiliate Marketing, Bundler ‑ Product Bundles App, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.