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Topic
Updated June 8, 2026
Shopify

253 Shopify Beauty supply Stores: Stats & Market Data (2026)

253 active Shopify stores fall into the Beauty supply segment, with 22 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Health. 65% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

65%
Social media
1%
Meta ads
58%
Contact info
Total Stores
253
Active Shopify stores
New (30d)
22
Newly added in the last 30 days
Avg. Products
1,173
Among 252 stores with catalog data
Avg. Price
$85
Among 250 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

33 16 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

22 new stores were added in the past 30 days (9% of the total), showing steady growth. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 20 · 8%
10-49 74 · 29%
50-199 47 · 19%
200-999 47 · 19%
1k-4.9k 51 · 20%
5k+ 13 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
89% coverage
Apparel & Accessories
11% coverage
Health
2% coverage
Adult 1 Arts & Entertainment 1 Business & Industrial 1 Home & Garden 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,173 because some stores carry much larger inventories. That's larger than the Shopify average of 438. The strongest country concentrations are United States, Canada, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 117 · 47%
$25-$49 42 · 17%
$50-$99 23 · 9%
$100-$199 37 · 15%
$200-$499 27 · 11%
$500+ 4 · 2%
Store currencies
USD 191 CAD 33 EUR 11 GBP 6 AUD 3 AED 1 BBD 1 CHF 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $85 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (60%), Facebook (47%), TikTok (25%).

Instagram
60%
Facebook
47%
TikTok
25%
YouTube
13%
Twitter / X
10%
Pinterest
8%
LinkedIn
1%

Social media adoption is strong at 65%, and 1% of stores run Meta ad campaigns. That's 6 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (25%), Google Tag Manager (4%), Google Ads (2%).

Google Analytics
25%
Google Tag Manager
4%
Google Ads
2%
Facebook Pixel
1%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 25% Debut 8% Horizon 5% Ella 4% Refresh 4% Sense 3% Supply 3% Blockshop 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

29 products $18 avg
Apparel & Accessories eyelash extensions beauty supply Unlimited Bundles & Discounts
K-Laba Hair & Beauty Supplies Moldova (the Republic of)
4,635 products $50 avg
Beauty & Cosmetics beauty supply hair products 404/301 SC Easy URL Redirects Shopify Inbox
3,693 products $13 avg
Beauty & Cosmetics beauty supply nail products Sherpas: Smart SEO
12 products $18 avg
Beauty & Cosmetics beauty supply cosmetics store Shopify Inbox Judge.me Product Reviews App
38 products $195 avg
Beauty & Cosmetics human hair wigs beauty supply
56 products $440 avg
Beauty & Cosmetics wigs hair extensions Hextom: Countdown Timer Bar Judge.me Product Reviews App
238 products $14 avg
Beauty & Cosmetics black owned beauty store hair products Shopify Inbox
22 products $167 avg
Beauty & Cosmetics hair extensions beauty supply Sezzle Widget
15 products $136 avg
Apparel & Accessories hair extensions beauty supply Printful: Print on Demand
1,500 products $9 avg
Beauty & Cosmetics beauty supply hair products Shopify Inbox Judge.me Product Reviews App
SupraLux Hair United States
31 products $167 avg
Apparel & Accessories hair extensions hair bundles
Majestie Hair United States
44 products $171 avg
Apparel & Accessories hair extensions beauty supply Shopify Inbox Omnisend Email Marketing & SMS

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FAQ

How many Shopify Beauty supply stores are there?

We currently track 253 active Shopify stores in the Beauty supply segment.

Are Shopify Beauty supply stores growing?

Yes. In the last 30 days, 22 new stores were indexed in the Beauty supply segment, showing a 9% monthly growth rate.

What is the average product price in Shopify Beauty supply stores?

Among stores with pricing data, the average listed price is about $85, with the most common pricing band at Under $25.

What apps are most popular for Shopify Beauty supply stores?

The top apps are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.