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Shopify topic analytics
Topic
Updated Apr 27, 2026
Shopify

657 Shopify Custom mugs Stores: Stats & Market Data (2026)

657 active Shopify stores fall into the Custom mugs segment, with 176 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Celebrations & Gifts. 55% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

55%
Social media
4%
Meta ads
38%
Contact info
Total Stores
657
Active Shopify stores
New (30d)
176
Newly added in the last 30 days
Avg. Products
419
Among 652 stores with catalog data
Avg. Price
$29
Among 650 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

175 87 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

176 new stores were added in the past 30 days — 27% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 41 · 6%
10-49 193 · 30%
50-199 243 · 37%
200-999 138 · 21%
1k-4.9k 29 · 4%
5k+ 8 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
50% coverage
Apparel & Accessories
44% coverage
Celebrations & Gifts
39% coverage
Arts & Entertainment
12% coverage
Toys & Games
5% coverage
Office Supplies
3% coverage
Jewelry & Watches
2% coverage
Baby & Kids
1% coverage
Food & Beverages
1% coverage
Books & Literature
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 419 products per store. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 325 · 50%
$25-$49 279 · 43%
$50-$99 36 · 6%
$100-$199 6 · 1%
$200-$499 4 · 1%
Store currencies
USD 400 EUR 96 GBP 69 CAD 23 INR 14 AUD 7 HUF 5 CLP 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $29 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Infinite Product Options.

Social media platforms

Instagram (49%), Facebook (41%), TikTok (20%).

Instagram
49%
Facebook
41%
TikTok
20%
YouTube
10%
Pinterest
10%
Twitter / X
9%
LinkedIn
1%

Social media adoption is strong at 55%, and 4% of stores run Meta ad campaigns. That's 6 percentage points below the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (23%), Google Tag Manager (5%), Google Ads (2%).

Google Analytics
23%
Google Tag Manager
5%
Google Ads
2%
Facebook Pixel
1%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Craft.

Dawn 34% Horizon 8% Craft 5% Debut 4% Spotlight 3% Refresh 3% Trade 2% Sense 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

695 products $23 avg 1 ads
Apparel & Accessories Baby & Kids coffee mugs funny mugs
1,884 products $84 avg 10 ads
Home & Garden Books & Literature Apparel & Accessories custom pet portraits personalized gifts Loox ‑ Product Reviews App Printful: Print on Demand
laihair United States
4,314 products $34 avg 148 ads
Home & Garden personalized gifts custom mugs Loox ‑ Product Reviews App
Cat sister shops United States
59 products $25 avg 217 ads
Celebrations & Gifts custom mugs personalized gifts
109 products $40 avg
Apparel & Accessories Celebrations & Gifts custom mugs personalized t-shirts Conversion Bear Trust Badges
198 products $19 avg
Arts & Entertainment Apparel & Accessories Home & Garden custom mugs graphic t-shirts Printful: Print on Demand
The Mug Core United States
77 products $23 avg
Apparel & Accessories custom mugs custom apparel
220 products $31 avg
Celebrations & Gifts custom gifts personalized ornaments
MAM FIRST Prints United States
16 products $27 avg
Celebrations & Gifts Home & Garden custom mugs personalized drinkware
Sublimados Vizcainnova Venezuela (Bolivarian Republic of)
17 products $9 avg
Toys & Games Apparel & Accessories custom mugs graphic t-shirts
199 products $14 avg
Apparel & Accessories Home & Garden clothing store apparel shop
65 products $2 avg
Celebrations & Gifts Home & Garden Apparel & Accessories custom mugs personalized keychains

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FAQ

How many Shopify Custom mugs stores are there?

We currently track 657 active Shopify stores in the Custom mugs segment.

Are Shopify Custom mugs stores growing?

Yes. In the last 30 days, 176 new stores were indexed in the Custom mugs segment, showing a 27% monthly growth rate.

What is the average product price in Shopify Custom mugs stores?

Among stores with pricing data, the average listed price is about $29, with the most common pricing band at Under $25.

What apps are most popular for Shopify Custom mugs stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Infinite Product Options. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.