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Topic
Updated Apr 6, 2026
Shopify

588 Shopify Educational materials Stores: Stats & Market Data (2026)

588 active Shopify stores fall into the Educational materials segment, with 36 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Education & Courses, Books & Literature, Toys & Games. 60% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

60%
Social media
10%
Meta ads
49%
Contact info
Total Stores
588
Active Shopify stores
New (30d)
36
Newly added in the last 30 days
Avg. Products
465
Among 574 stores with catalog data
Avg. Price
$64
Among 565 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

38 19 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

36 new stores were added in the past 30 days (6% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 152 · 26%
10-49 166 · 29%
50-199 127 · 22%
200-999 88 · 15%
1k-4.9k 27 · 5%
5k+ 14 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
81% coverage
Books & Literature
16% coverage
Toys & Games
4% coverage
Arts & Entertainment
3% coverage
Baby & Kids
2% coverage
Celebrations & Gifts
1% coverage
Beauty & Cosmetics
1% coverage
Health
1% coverage
Hardware
1% coverage
Home & Garden
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 465 because some stores carry much larger inventories. The strongest country concentrations are United States, India, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 339 · 60%
$25-$49 127 · 22%
$50-$99 51 · 9%
$100-$199 27 · 5%
$200-$499 12 · 2%
$500+ 9 · 2%
Store currencies
USD 276 EUR 60 AUD 37 GBP 29 CAD 26 INR 20 ARS 17 BRL 10

Among stores with pricing data, the most common price range is Under $25. The average is higher at $64 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Bundler ‑ Product Bundles App, Loox: Product Reviews App & AI.

Social media platforms

Instagram (49%), Facebook (48%), YouTube (23%).

Instagram
49%
Facebook
48%
YouTube
23%
Twitter / X
12%
TikTok
11%
Pinterest
11%
LinkedIn
5%

Social media adoption is strong at 60%, and 10% of stores run Meta ad campaigns. That's 6 percentage points below the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (10%), Google Ads (4%).

Google Analytics
30%
Google Tag Manager
10%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
1%
Pinterest Pixel
1%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 21% Debut 8% Horizon 4% Refresh 4% Spotlight 3% Shrine Pro 3% Simple 2% Minimal 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

394 products $32 avg 1 ads
Books & Literature Education & Courses phonics books reading resources
358 products $19 avg 3 ads
Education & Courses early years resources childminder resources
40 products $37 avg 1 ads
Education & Courses digital download math test prep
NoSting™ United States
5 products $8 avg 45 ads
Education & Courses smart home ebook home automation guide
171 products $1 avg 32 ads
Education & Courses mental health self-help
Libro Digital United States
10 products $11 avg 1 ads
Education & Courses educational materials digital books
Calmiax® United Kingdom
8 products $52 avg 23 ads
Health Education & Courses home rehab protocol ems stimulator device
33 products $16 avg
Education & Courses bilingual resources children education
163 products $7 avg
Books & Literature Education & Courses hymn improvisation educational materials
305 products $107 avg
331 products $26 avg
Education & Courses educational materials learning resources
9 products $61 avg
Books & Literature digital downloads ebooks

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FAQ

How many Shopify Educational materials stores are there?

We currently track 588 active Shopify stores in the Educational materials segment.

Are Shopify Educational materials stores growing?

Yes. In the last 30 days, 36 new stores were indexed in the Educational materials segment, showing a 6% monthly growth rate.

What is the average product price in Shopify Educational materials stores?

Among stores with pricing data, the average listed price is about $64, with the most common pricing band at Under $25.

What apps are most popular for Shopify Educational materials stores?

The top apps are Printful: Print on Demand, Bundler ‑ Product Bundles App, Loox: Product Reviews App & AI. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.