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Shopify subcategory analytics
Subcategory
Updated June 8, 2026
Shopify

1,485 Shopify Kids School Supplies Stores: Stats & Market Data (2026)

1,485 active Shopify stores fall into the Kids School Supplies segment, with 196 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Toys & Games, Apparel & Accessories. 70% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

70%
Social media
12%
Meta ads
64%
Contact info
Total Stores
1,485
Active Shopify stores
New (30d)
196
Newly added in the last 30 days
Avg. Products
661
Among 1,446 stores with catalog data
Avg. Price
$71
Among 1,445 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

234 117 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

196 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 181 · 13%
10-49 375 · 26%
50-199 345 · 24%
200-999 320 · 22%
1k-4.9k 181 · 13%
5k+ 44 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
100% coverage
Toys & Games
16% coverage
Apparel & Accessories
11% coverage
Celebrations & Gifts
5% coverage
Education & Courses
5% coverage
Books & Literature
4% coverage
Arts & Entertainment
4% coverage
Home & Garden
3% coverage
Office Supplies
2% coverage
Furniture
1% coverage
Sporting Goods
1% coverage
Electronics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 661 because some stores carry much larger inventories. That's larger than the Shopify average of 438. The strongest country concentrations are United States, Australia, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 691 · 48%
$25-$49 458 · 32%
$50-$99 137 · 9%
$100-$199 93 · 6%
$200-$499 45 · 3%
$500+ 21 · 1%
Store currencies
USD 441 EUR 273 AUD 144 INR 112 GBP 96 CAD 73 PKR 41 NZD 25

Among stores with pricing data, the most common price range is Under $25. The average is higher at $71 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (65%), Facebook (56%), TikTok (20%).

Instagram
65%
Facebook
56%
TikTok
20%
YouTube
15%
Pinterest
10%
Twitter / X
7%
LinkedIn
4%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 12% run Meta ads. That's 11 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (42%), Google Tag Manager (13%), Google Ads (5%).

Google Analytics
42%
Google Tag Manager
13%
Google Ads
5%
Facebook Pixel
2%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 24% Horizon 5% Debut 4% Impulse 2% Craft 2% Shrine Pro 2% Refresh 2% Boost 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

245 products $3 avg 3 ads
Baby & Kids preschool books flashcards XO Insert Code Judge.me Product Reviews App
19 products $8 avg 2 ads
Baby & Kids kids shoes educational flash cards Fly Bundles Quantity Breaks FoxKit AIO Upsell Cross‑sell
DEPLAY Netherlands
34 products $47 avg 7 ads
Baby & Kids Electronics educational kids Awin ‑ Affiliate Marketing Kaching Bundles App & Upsells
Playgro Australia
156 products $10 avg 6 ads
Baby & Kids children's toys kids clothing Judge.me Product Reviews App
96 products $10 avg 10 ads
Baby & Kids kids school bags children's accessories Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
84 products $19 avg 4 ads
Baby & Kids Books & Literature Education & Courses kids educational-products Klaviyo: Email Marketing & SMS Ryviu: Reviews & Loyalty App
KidzAura Pakistan
35 products $6 avg 1 ads
Baby & Kids Arts & Entertainment children toys kids educational Judge.me Product Reviews App Releasit COD Form & Upsells
183 products $22 avg 2 ads
Baby & Kids educational-toys kids-products WiseReviews ‑ Reviews Importer
139 products $307 avg 2 ads
Baby & Kids used children's bikes baby stroller Klaviyo: Email Marketing & SMS
232 products $53 avg 2 ads
Apparel & Accessories Baby & Kids backpacks school bags Geolocation Redirects Geo:Pro Judge.me Product Reviews App
8 products $8 avg 3 ads
Baby & Kids hindu story books shloka cards EasySell COD Form & Upsells Microsoft Clarity: AI Insights
109 products $22 avg 2 ads
Celebrations & Gifts Baby & Kids custom name sign milestone cards Infinite Product Options Judge.me Product Reviews App

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FAQ

How many Shopify Kids School Supplies stores are there?

We currently track 1,485 active Shopify stores in the Kids School Supplies segment.

Are Shopify Kids School Supplies stores growing?

Yes. In the last 30 days, 196 new stores were indexed in the Kids School Supplies segment, showing a 13% monthly growth rate.

What is the average product price in Shopify Kids School Supplies stores?

Among stores with pricing data, the average listed price is about $71, with the most common pricing band at Under $25.

What apps are most popular for Shopify Kids School Supplies stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.